Loyalty Marketing

Amazon.com is not waiting until Black Friday or even Thanksgiving Week to launch its deepest holiday discounts.

The e-commerce giant announced Monday that its Black Friday Deals store is now officially open. In addition, this year Prime members can access more than 30,000 Lightning Deals 30 minutes early, giving Prime members special, early access to deals.

Photo: Courtesy of Kmart/Wendy Williams poses during recent a Wendy Williams Show taping at Kmart where the retailer announced the Bluelight Specials are back.

Kmart is hoping that bringing back a 50-year-old marketing strategy will ignite a new sales push online and in stores.

eBay is targeting consumers across digital and physical channels this holiday season with a new online holiday hub and even in-person selling stations.

Through Jan. 1, 2016, eBay is running a multifaceted holiday campaign called “Wish Bigger.” A central feature is a holiday-specific shopping site, eBay.com/holidays, which will offer features such as a soon-to-launch holiday heat map that will track what eBay customers are wishing and shopping for coast-to-coast on a weekly basis.

Ulta Beauty is not only “Ultra-beautiful,”  according to television personality Ellen DeGeneres, it’s also “Ultra-generous.”

Capping off a partnership during the month of October with DeGeneres to raise awareness and funds for breast cancer research, Ulta CEO Mary Dillon appeared on the popular talk show and presented the host with a $2 million check made out to the Breast Cancer Reseach Foundation.

Amazon.com is famous for launching new services and solutions at a dizzying rate, but the online retail giant is quietly preparing to close one down.

In an announcement posted on the Amazon Local daily deals site, the retailer says it will stop deals on the site and app as of Dec. 18. Amazon Local will continue business as normal until that date. Amazon Local purchase vouchers will remain valid for five years from purchase date as required by law in all 50 states.

Target has an aggressive new plan to lure shoppers this holiday season that includes free shipping on all orders and a new international website.

The plan is part of Target CEO Brian Cornell’s efforts to restructure the company and revamp its digital and in-store offerings. Free shipping starts Nov. 1 and ends Dec. 25.

Southeastern Grocers on Thursday announced a significant pricing initiative that addresses exactly what customers need: a $40 million investment into permanent lower prices on the products Winn-Dixie customers buy the most.

Customers stated in a recent survey that “affordable prices” was the most important requirement from a grocery store, so Winn-Dixie is introducing a New Regular Pricing Program that will permanently reduce the prices on more than 1,500 grocery items at all 518 Winn-Dixie stores.

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