Loyalty Marketing

More consumers plan to shop on Cyber Monday than on Black Friday, according to a recent Morpace Omnibus report.

Holiday intentions for U.S. consumers were revealed when the Omnibus data showed that out of 1,001 individuals surveyed, more than 57% plan to shop on Cyber Monday this year, compared to only 35% planning to shop on Black Friday. And of those planning to shop on Black Friday, only 23% will be strictly going to retail locations while another 55% will be shopping both in-store and online.

Babies"R"Us is looking to get parents thinking about holiday gifts early with in-store and innovative digital promotions appealing to “Baby’s First Christmas.”

Regional department store retailer Belk Inc. is using social media to make the holidays a little more fun and rewarding for its shoppers.

North Carolina-based Belk, which operates about 300 stores, has teamed up with digital marketing solutions provider HelloWorld for the return of the Santa Baby sweepstakes, now in its second year. In an effort to increase mobile opt-ins and ultimately boost brand awareness and consumer engagement, Belk and HelloWorld are allowing customers to create personalized e-cards, gifs, and TV spots.

Skechers has surpassed its fundraising goal for special needs kids with an ever-popular event that appeals to its target market.

Instacart will be opening a temporary online Halloween pop-up shop.

Customers in Chicago, Los Angeles and San Francisco will be able to receive same-day delivery of costumes until supplies last. Instacart successfully piloted the Halloween shop in Seattle in 2014.

Instacart will charge its normal delivery prices for the special program: $3.99 for a two-hour delivery, and $5.99 for a one hour delivery when customers spend $35 or more. First-time Instacart users can have their costume delivered for free, as can Instacart express members.

Retail marketers looking to obtain personal consumer information need to prepare for a little horse trading.

According to new research from online deals platform RetailMeNot and Kelton Global, 89% of shoppers are willing to provide retail marketers with personal information in exchange for more targeted content.

Walmart is launching a new initiative with InComm and Pursuant Health that allows health plans to promote health risk assessments at kiosks in Walmart stores.

InComm, a leading prepaid product and transaction services company, and Pursuant Health (formerly SoloHealth) announced the partnership at the 2015 Money 2020 Conference in Las Vegas.

Kohl’s is in growth mode when it comes to the retailer’s store base.

Next year, Kohl’s plans to open five to 10 new stores in a smaller 35,000-sq.-ft. prototype, aimed at underserved areas. Kohl’s also plans to open 10 to 15 stores dedicated to its proprietary Fila brand in outlet malls across the country. Additionally, the retailer will open two more Off-Aisle by Kohl’s off-price locations in 2016.