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Loyalty Marketing

  • Study: Millennials follow holiday shopping traditions

    Black Friday and Cyber Monday may still be cool, after all.

    A new study on the holiday shopping habits of almost 7,000 millennials by product discovery platform Influenster shows that 93% of respondents plan on shopping Black Friday and/or Cyber Monday this year.

  • Big changes help Target hit the bullseye in Q3

    Marketing and merchandising changes at Target Corp. are paying off as the retailer reported better than expected traffic and sales in the third quarter.

    For the quarter ended Nov. 1, Target reported a same-store sales increase of 1.9%. Net sales rose 2.1% to 17.6 billion.

    Profit rose to $549 million, or 87 cents per share, up from $352 million, or 55 cents per share in the year-ago period. Not including one-time items, the company earned 86 cents per share, which was in line with Wall Street expectations.

  • It will be all about Black Wednesday at RadioShack

    RadioShack is moving Black Friday all the way over to Wednesday in the hopes of ramping up shopper excitement for the holiday.

    The company issued a call to customers Tuesday saying that as a "thank you to our loyal customers (particularly those who don't like to get trampled at big box stores on Black Friday), RadioShack's Black Friday Sale will begin early on Wednesday, Nov. 25." RadioShack says stores will stay open an extra hour on Wednesday, will reopen at 8 a.m. on Thanksgiving Day and feature extended hours the rest of the weekend.

  • Dollar General offers its holiday deals guide

    Dollar General is looking to help its customers stretch their budget this holiday season with an updated assortment of toys, as well as digital coupons, hot deals and low prices online and in-store.

  • Toys ‘R’ Us gets even more social for Black Friday

    Black Friday at Toys“R”Us this year will be all about loyalty and social media.

  • A holiday sales trend update from NRF

    Shoppers have wasted no time in getting started with their holiday purchases this year, according to a new survey.

    The National Retail Federation’s Consumer Holiday Spending Survey shows that 56.6% of those celebrating the holidays had already started shopping by early November, up from 54.4% last year and 16% from the 49% who had started by this time in 2008, the first time NRF asked the question. This also marks the highest percentage seen in that timeframe.

  • At Dick's, Black Friday is all about social media

    While all the major retailers will be offering deals and discounts on Black Friday weekend, Dick's Sporting Goods plans to woo shoppers with an exciting social media promotion.

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