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Events

  • Meijer’s holiday campaign enjoys record-breaking success

    Meijer customers donated more than $510,000 during the company’s holiday Simply Give campaign, helping food pantries throughout the Midwest restock their shelves.

    Combined with a donation from Meijer, the holiday campaign raised more than $1.2 million, making it the most successful campaign since Simply Give began in November 2008.

  • Simon names Mills’ eastern region marketing director

    Chevy Chase, Md. — Simon Property Group has promoted Sean Mayo, former director of strategic partnerships for Simon Business Ventures, to regional director of marketing, east region of The Mills portfolio.

  • Bruegger’s launches art contest, new store concept

    St. Paul, Minn. – Bruegger’s Bagels opens a new store concept in Woodbury, Minn., today, and is launching a promotional contest to find artwork to place on a large brick feature wall in the store. Through March 31, amateur and professional artists can submit an abstract, two-dimensional design for the wall.

    The winning design will be the focal point of the bakery and will be used in select new bakeries nationwide. The chosen artist will receive a $10,000 cash prize. Contest details are available on Bruegger’s Facebook page.

  • Bud Light launches campaign to keep fans safe on Super Bowl Sunday

    Bud Light, the official beer sponsor of the NFL, is teaming up with NFL Hall of Famer Bruce Smith to launch "Stay in the Game/Drink Responsibly" — an integrated campaign that will provide adults with a reliable way to travel during the weekend of the big game.

    "At Bud Light, we take pride in being a leader in encouraging consumers to drink responsibly," said Rob McCarthy, VP, Bud Light. "'Stay in the Game' is designed to connect with and inspire fans to make smart decisions on Super Bowl Sunday."

  • McDonald’s franchise group launches social Olympics campaign

    Iselin, N.J. -- McDonald's New York Tri-State Area Restaurants, a franchisor group, has launched a new social media campaign to connect fans across the globe with athletes who will be competing in the upcoming Winter Olympics in Sochi, Russia. Customers can send personalized messages and good luck wishes to their favorite athletes or teams by using the hashtag #CheersToSochi or by visiting www.cheerstosochi.com.

  • Macy’s opens pop-up NFL Super Bowl Shop in Herald Square

    New York – Macy’s opened the exclusive NFL Shop at Super Bowl on the fourth floor of its flagship Herald Square in New York City on Sunday, Jan. 19. Macy’s will keep the 36,000-sq.-ft. space open through Tuesday, Feb. 4.

  • Shift Communications adds Whole Foods Northern California region

    San Francisco - Shift Communications is now representing Whole Foods Market as its primary public relations agency in the Northern California region, which includes the San Francisco Bay area, Sacramento, San Jose and Reno.

  • Simon Property Group mall taps new regional director

    Sean Mayo, former director of strategic partnerships for Simon Business Ventures, part of Simon Property Group’s (SPG) marketing and business development arm, has been promoted to regional director of marketing, east region of The Mills portfolio.  

  • Walgreens Union Square, NYC, location gets flagship makeover

    Walgreens is gearing up for the official grand re-opening of its newest 24/7 flagship store, located in Union Square, Manhattan. The store, which will open at 10:30 a.m. Thursday, Jan. 23, originally opened in 2001 and has now been renovated to feature the new Well Experience format.

  • Macy’s opens Super Bowl shop in Herald Square flagship

    In anticipation of Super Bowl XLVIII, Macy’s has opened an exclusive NFL Shop at Super Bowl on the fourth floor of its flagship Herald Square in New York City. Macy’s will keep the 36,000-sq.-ft. space open through Tuesday, Feb. 4.

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