Digital Marketing

Any retailer that wants to sell products on Instagram via livestream video needs to act quickly.

A commercial for an online shopping app owned by Chinese e-commerce giant PDD Holdings was one of the top-performing Super Bowl ads, generating real-time consumer action.

A regional Southeast fuel/convenience retailer is rolling out omnichannel fulfillment services at select stores.

An online registry that served over nine million new parents and gift-givers in 2022 is making its first permanent foray into brick-and-mortar.

Sur La Table is moving back into expansion mode nearly three years after it closed a good number of its stores.

Alo is launching an immersive digital version of its brick-and-mortar Alo Yoga stores that includes virtual reality components.

Dick’s Sporting Goods is offering hundreds of in-store trade-in events during the first half of 2023.

David’s Bridal continues expanding its presence in the wedding planning space.

A new survey of U.S. consumers reveals their views on artificial intelligence, especially when it comes to customer service chatbots.

Dave & Buster’s Entertainment Inc. is offering an interactive customer experience on a popular immersive gaming platform.