Dick’s Sporting Goods goes big on in-store resale events
Dick’s Sporting Goods is offering hundreds of in-store trade-in events during the first half of 2023.
The sporting goods giant will hold a series of 200 trade-in events at select stores in 19 states through the first half of 2023. The initiative builds on Dick's strategic investment in November 2022 in SidelineSwap, an online platform for buying and selling new and used sporting goods. The companies initially launched their partnership in August 2022, and co-hosted 60 trade-in events last year.
At the trade-in events, customers can exchange their used sports gear and receive Dick’s gift cards to use toward their next purchase. Customers also have the option to donate all or a portion of their trade-in value to select local sports organizations. Items that do not qualify for trade-in can be donated or recycled. According to the retailer, customers who attended 2022 trade-in events received $88, on average, for their used gear.
To participate, customers can bring their used gear to a trade-in event and it will be evaluated by SidelineSwap buying experts using SidelineSwap's proprietary trade-in software and value guide.
Trade-in events in 2023 will be held at Dick’s stores in Pennsylvania, California, New York, New Jersey, Delaware, Maryland, Virginia, Massachusetts, New Hampshire, Rhode Island, Connecticut, Illinois, Michigan, Wisconsin, Kentucky, Ohio, West Virginia, Georgia, and Tennessee.
"With the start of the spring sports season approaching, this is a great time for families to take stock of what they have and what they need," said Peter Land, chief sustainability and communications officer at Dick’s Sporting Goods. "SidelineSwap is a terrific partner that's supportive of our efforts to make an impact in the re-commerce space."
"Last year's trade-in events with Dick’s clearly showed that Dick’s customers loved the convenience of trade-in events, and enjoyed being able to easily turn their used sports & outdoors gear into credit to spend at Dick’s,” said Brendan Candon, CEO of SidelineSwap.
More detail on store locations and dates for upcoming events can be found here.
Founded in 1948 and headquartered in Pittsburgh, Dick’s Sporting Goods operates more than 850 Dick’s Sporting Goods, Golf Galaxy, Field & Stream, Public Lands, Going Going Gone! and Warehouse Sale stores, online, and through the Dick’s mobile app. The company also owns and operates Dick’s House of Sport and Golf Galaxy Performance Center; as well as GameChanger, a youth sports mobile app for scheduling, communications, live scorekeeping and video streaming.