Digital Marketing

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London – If a picture is worth 1,000 words, then perhaps a video is worth 1,000 sales. U.K. electric appliance retailer ElectricShopping.com has increased unit sales by 37% using Treepodia’s new YouTube Fetcher service.

New York – E-commerce revenue continued its strong growth trend of recent year in 2014. According to the Custora E-Commerce Pulse 2014 Holiday Recap Report, U.S. e-commerce revenue was up 15.6% from the 2013 holiday season.

Black Friday (20.6% year-over-year jump in revenue) and Cyber Monday (15.4% year-over-year revenue growth) were the two biggest single e-commerce shopping days of the 2014 holiday season.

Louisville, Ky. – Papa John’s International Inc. is taking its Super Bowl focus off trivial football inflation concerns and on something that matters – free pizza. Customers who place a minimum order of $15 on Papajohns.com using promo code SUPERBOWL between Thursday, Jan. 29 and Sunday, Feb. 1 will receive a free large pizza with up to three toppings on their next order beginning Monday, Feb. 2 through Sunday, February 22.

NEW YORK — A survey conducted in eight world markets during the latter half of January 2015 revealed insights on online purchasing habits of consumers in winter. The survey was jointly carried out with One Hour Translation and Google Consumer Surveys and was based on a sample of 800 respondents — 100 from each of the following countries: the United States, the United Kingdom, Australia, Canada, Italy, Germany, the Netherlands and Japan.

Prepaid payment provider Blackhawk Network has created a new division dedicated to providing customized engagement, incentive and rebate programs for consumers, employees and sales channels.

Boston - ShoeBuy, a global online retailer of shoes and clothing, is expanding into footwear manufacturing. The company has acquired a minority stake in Boston Boot Company.

Now, the complete Boston Boot Company product line is available at ShoeBuy.com, bringing the brand to millions of shoppers. Financial details of the deal were not disclosed.

Orlando, Fla. – Digital receipts solution provide FlexReceipts will provide its technology to  several independent retailers including denim retailer Paige USA, sportswear retailer TravisMathew, men’s clothier Milton’s, Rusty Del Mar Surf Shop and Robert’s China.