Hot Topic launches livestream shoppingA specialty mall retailer of officially licensed entertainment and music merchandise is joining a hot interactive commerce trend. Nordstrom joins in-house media ranks with Walmart, Target, Best BuyAn upscale department store retailer is the latest retailer to launch its own media company. American Eagle takes marketing into the metaverse American Eagle Outfitters Inc. is spreading its wings into Roblox and flying higher with Snapchat as part of its spring campaign. REI relaunches lifetime membership program REI Co-op is making some major changes to its loyalty offering. Amazon targets fake reviews with new lawsuits Amazon is stepping up efforts to prevent bogus product reviews from being posted on its site. Lowe’s combines education and shopping in new livestreams Lowe’s Companies Inc. is targeting first-time millennial homeowners with an instructional livestream series that includes an e-commerce component. Credit card swipe fees set for $1.2 billion increase A new advertising campaign looks to educate Congress and other policymakers on the impact high swipe fees have on consumers, small businesses and the U.S. economy. Foot Locker shifting vendor mix: less Nike, more DTC; opening more off-mall stores Foot Locker expects its revenue to fall this year as it expects it will no longer be able to sell as many products from its top vendor, Nike. Brookfield Properties to roll out flex payments, livestream shopping Shopping center operators continue partnering with providers of buy now, pay later flexible installment payments. Michaels connects advertisers to customers A leading arts and crafts retailer in North America is opening its customer base to targeted third-party ads. First Previous 120 121 122 123 124 Next Last
