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Cross-Merchandising

  • GameStop and St. Jude “playing it forward”

    GameStop has joined forces with St. Jude Children’s Research Hospital for another season of giving.  For the second year, GameStop will participate in the annual St.

  • Doritos crashing the Super Bowl again

    Time is running out for entries into this year's Crash the Super Bowl contest by PepsiCo’s Doritos brand.  From now until November 9, fans from participating countries around the world can submit their 30-second homemade ads celebrating their love of Doritos tortilla chips. 

  • Toys “R” Us begins great big promotion

    A strong start to holiday season at Toys “R” hinges on a carefully curated offering of merchandise offered online and in a catalog known as The Great Big Christmas Book being distributed to households this week.

  • Build-A-Bear Workshop swings to Q3 profit; plans holiday pop-ups in Macy’s

    St. Louis –- Build-A-Bear Workshop Inc. swung to a profit in the third quarter of fiscal 2014 from a loss in the same quarter a year earlier. The retailer also announced that will open five pop-up stores for the 2014 holiday season, including one in Macy’s Herald Square flagship in New York City, and its State Street location in Chicago.   
  • Taubman to offer interactive "Frozen" attraction at 10 malls this holiday season

    Bloomfield Hills, Mich. --Taubman will offer a special "Frozen"attraction at 10 of its shopping centers across the country from Nov. 6-Dec. 24. The attraction comes a few days before Disney releases its "Frozen Sing-Along Edition" DVD on Nov. 18.
  • Macy’s to help clothe the needy

    Macy’s is committed to giving back this winter through its “Buy 1 & We’ll Give 1” effort. Through October 26, Macy’s will donate one coat, up to 50,000 coats, to Clothe4Souls for every coat purchased in the men’s, women’s, juniors’ and children’s departments in Macy’s stores and on macys.com.

    The joy of giving will also be a joy of saving, as Macy’s will offer 30-50% discount on a large selection of men’s, women’s and children’s coats during the campaign.

  • Hallmark to donate $1.5 Million to Toys for Tots

    Hallmar has partnered with Toys for Tots and pledged to donate $1.5 million in toys and funds to the organization this holiday season.

    For 50 years, watching the television classic Rudolph the Red-Nosed Reindeer has been a holiday tradition for millions of families. This holiday season, Hallmark Gold Crown stores will be full of ways to celebrate the generous spirit of Rudolph and give back through a partnership with Toys for Tots.

  • SKECHERS finds new beat with Ringo

    The legendary Beatle Ringo Starr will be bringing his talents and style to SKECHERS where he’s agreed to appear in the footwear company’s global marketing campaign for SKECHERS Relaxed Fit footwear.  The new multimedia campaign featuring Ringo will begin in Spring 2015.   World’s most famous drummer will be a face and voice of the campaign which will kick off with a new television spot that adopts the humorous as a signature of the Relaxed Fit footwear commercials.   
  • The White Company debuts stylish new store concept

    London -- The White Company is showing off a new store concept that delivers a lifestyle-led experience modeled on a journey through the home. The 4,000 sq.ft. store, in Norwich (United Kingdom), builds on the British home goods retailer’s heritage to create an aspirational, curated retail experience. A feeling of accessible luxury permeates the welcoming space.   
  • Books-A-Million brews support for troops

    Books-A-Million Inc. is once again accepting Joe Muggs coffee donations for their Coffee for the Troops campaign that will benefit troops serving overseas and stateside.

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