Cross-Merchandising

A unique traffic generating and sales diversification promotion that doesn’t involved dogs and cats will take place at Petco stores nationwide on July 18.

The operator of more than 1,400 locations plans to host a two hour Reptile Rally on Saturday July 18 where the objective is to expose customers to the world of reptiles, create interest in ownership and the wide range of products that are available.

Just as the agora in Ancient Greece was the central meeting place where the community could come together to purchase goods from the market, connect with their friends and learn about the latest news, so too are today’s modern shopping centers a place that connects local residents. Today, by leveraging their structure and location, shopping centers can go one step further to affect positive change in their local communities and the nation at large by back to make local residents’ lives better.

Staples is shaking up the back-to-school aisle with an innovative promotion that makes a difference for children around the world.

The company is partnering with Me to We and Free The Children to help children around the world by allowing customers to digitally track how their purchase makes a difference. 

Middleton, Wis. - American Girl is expanding south of the boarder.

The brand will make its debut in Mexico, opening in-store boutiques in department store El Palacio de Hierro’s locations in Interlomas and Perisur. The in-store shops, ranging in size from 1,500 sq. ft. to 2,000 sq. ft., open July 4.

Mexico marks the second international retail presence for American Girl, which opened its first Canadian store in October 2013.

New York – Aeropostale Inc. is expanding in Asia through new licensing agreements in India and Indonesia. The company plans to open stores in India through a licensing agreement with Arvind Lifestyle Brands Ltd., and in Indonesia through a licensing agreement with PT Mitra Adiperkasa TBK (MAP).

PetSmart is launching a promotion to bring panting pups and their owners into the store for heat relief this summer.

Pinterest is rolling out its “Buyable Pins” feature, which allow consumers to purchase items directly from Pinterest visual displays, to users of its iPhone and iPad apps. This gives retailers a new avenue to engage digital consumers, while e-commerce platforms like Amazon, eBay, Google and even Wal-Mart Marketplace have a new competitor.

Minneapolis – Best Buy is putting a spotlight on the way technology is impacting home appliances.

The retailer is partnering with Samsung on a new in-store concept, “Samsung Open House,” a 20-sq.-ft. area inside Best Buy stores that feature the largest dedicated in-store branded display of Samsung appliances anywhere.