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Cross-Merchandising

  • Meijer makes holiday magic for customers

    Meijer has made the holidays a lot merrier for 213 very special customers.

    The retailer picked 213 customers at random to get a big surprise at checkout: their entire shopping cart filled with gifts and groceries was given to them as a holiday gift.

  • Colorado Mills and Denver West Village debut a new Dine and Discover program

    Lakewood, Colorado - Colorado Mills, the largest outlet and value retail shopping destination in the state, in conjunction with the full-priced Denver West Village located on the Colorado Mills campus, is introducing a Dine and Discover program, allowing restaurant goers to Colorado Mills or Denver West Village participating eateries to claim gift cards for continued shopping at some of Colorado Mills’ retail store.  
  • Banana Republic shows procrastinators some love

    Banana Republic is taking an innovative approach to last-minute holiday shoppers this year: top-notch perks and special discounts for procrastinators.

    The company will be offering a “Procrastinators Event,” a special promotion for last-minute shoppers, from Dec. 17-22.

  • P&G proves best-in-show no match for Bounty

    Bounty created new sales opportunities for retailers by putting its “quicker picker upper” heritage to the ultimate test as sponsor of the 14th Annual AKC/Eukanuba National Championship.

    If there is ever a time when a paper towel brand doesn’t want to betray the trust of consumers it’s when they are cleaning up after their beloved pet. So what better place to put the capabilities of the Bounty brand to the test, and create sales opportunities for retailers in the process, than by sponsoring one of the nation’s largest dog shows.

  • Fresh & Easy testing 'smart stores'

    Fresh & Easy, the former Tesco-owned grocery format, is testing a dramatically new look at seven-plus stores in the Las Vegas market.

    The stores have been remodeled with a more modern feel and layout and a greater emphasis on ready meal solutions, with such features as a “Fresh to Go” hot food bar, a pizza oven, a coffee bar and made-to-order sandwiches. There's also a revamped product selection with lower fixtures and a more abundant selection of fresh food. 

  • It’s all aboard at Gander Mountain

    Seasonal excitement at seven of Gander Mountain’s 154 stores is being driven by a train-themed merchandising initiative called the Holiday Express.

    In a first-of-its-kind effort, seven stores in Florida, Minnesota, Missouri, New York and Virginia feature the large seasonal display filled with activities and an area where kids can have a free photo taken with Santa.

  • Kmart campaign makes a difference for kids

    Shoppers at Kmart who are looking for that must-have toy this holiday season will be also able to help raise money to end childhood cancer and other diseases.

    Kmart has announced that beginning this Sunday through Dec. 13, the retailer will donate $1 to St. Jude Children’s Research Hospital for every purchase from its annual Fab 15 toy list, up to a maximum donation of $25,000.  

  • Authors sign up to boost B&N sales

    In an effort to generate traffic and increase sales at its physical stores, Barnes & Noble has announced a secret weapon against Amazon.com this Black Friday.

    Barnes & Noble recruited 100 prominent authors — including Donna Tartt, David Mitchell, Dan Brown, E. L. James, Jeff Kinney, George W. Bush and Hillary Clinton — to each sign roughly 5,000 copies of their latest books. The company will distribute and sell the 500,000 signed books among its retail stores only. The signed books will not be available on the company’s website.

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