Cross-Merchandising

Babies"R"Us has entered into a strategic partnership with TheBump.com, a leading pregnancy and parenting website that offers advice, ideas, resources and support to first-time parents.

Lindt and Sprungli has introduced a bevy of new premium chocolate offerings, with flavor combinations ranging from sweet-and-salty to delicate milk chocolate. 

The new product offerings include Lindor Coconut truffles, Classic Recipe Caramel with Sea Salt bars, special additions to the Lindt Chocolate Specialties line, and the first-ever Lindt Brownie Mixes.

Men’s grooming line, HYD For Men, has announced that its Razor Shield will be sold in 183 Meijer stores beginning in February.

Razor Shield was developed to help create a liquid barrier to protect razor blades.
 

Wonderful Pistachios is heading to the Super Bowl for the second consecutive year, and is taking Emmy-award winning host and executive producer of Comedy Central's "The Colbert Report," Stephen Colbert, with it.

As part of the full-year agreement under the campaign theme, "Get Crackin', America," Colbert will star in two Super Bowl spots for the pistachio grower.

Seattle — Starbucks is introducing Starbucks gift cards at select locations in mainland China. Starbucks cards can be purchased in three design themes, including Thank You, Kind Regards and Happy Lunar New Year.

“The Lunar New Year is a time when family and friends gather to meet, connect and share stories,” said Belinda Wong, president, Starbucks China. [All of the cards] can be used at our stores in mainland China year-round.”

Glendale, Calif. — DineEquity, Inc., parent company of IHOP Restaurants, has opened the first IHOP restaurant in Saudi Arabia. The restaurant, located in “Le Mall,” is part of a seven-brand restaurant destination in Jeddah, which opened Dec. 14.

Los Angeles – More than half (54%) of shoppers believe the best holiday discounts will be in December and 83% will continue to comparison shop for gifts throughout the month. PriceGrabber has released results from its December Winter Holiday Shopping Survey, of 3,299 U.S. online shopping consumers, that shows 87% of consumers will conduct most of their holiday shopping in December this year (compared to 78% in 2012).

More than half (54%) of shoppers believe the best holiday discounts will be in December and 83% will continue to comparison shop for gifts throughout the month, according to PriceGrabber’s December Winter Holiday Shopping Survey.

The survey of 3,299 U.S. online shopping consumers shows 87% of consumers will conduct most of their holiday shopping in December this year (compared to 78% in 2012).

New York -- Duane Reade, a division of Walgreens, on Friday at midnight launched a holiday photo contest on Facebook. The “Show Us Your Party Legs”  promotion  is a three week, omnichannel social media marketing campaign to raise awareness of Duane Reade-brand hosiery products. It will run through Jan. 4.