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J.C. Penney making a difference in October
Less than a week into his role as J.C. Penney’s chief merchant, John Tighe revealed losing his mother to breast cancer and the retailer’s ambitious fundraising plans that kick in during October.
October is Breast Cancer Awareness month and J.C. Penney has launched a range of initiatives to raise awareness and funds. For starters, the company is asking customers throughout the month of October to round up their purchases to the nearest dollar.
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99 Cents Only offers unconventional birthday gift
Discount retailer 99 Cents Only Stores has come up with an odd new promotion to celebrate those who are becoming, “official 99ers.”
The company is known for offering door buster 99 cent specials on limited quantities at store grand openings and its latest promotion is also designed to capitalize on the 99 connection by featuring those turning 99 in direct mail ads.

