Amazon bringing back spring book promotion
For the second straight year, Amazon is returning to its bookseller roots with a sales extravaganza aimed at bibliophiles.
The Amazon Book Sale returns April 23–28, offering what the online giant says are its best book deals of the year. Amazon introduced the event in May 2024.
Beginning Tuesday, April 15, Amazon is offering early Amazon Book Sale deals from best-selling authors like Ana Huang, Elsie Silver, James S. A. Corey and Freida McFadden.
[READ MORE: Amazon debuting first-ever seasonal book promotion]
The sale is open to all consumers in the U.S., Canada, U.K., Belgium, Poland, Sweden, United Arab Emirates, Saudi Arabia, Singapore and South Africa. Deals on a curated selection of titles across all genres will include up to 80% off thousands of e-books, up to 65% off hundreds of print books, and hundreds of audiobooks priced under $8.
A livestream on the Amazon Live Books section of the Amazon Live platform on Wednesday, April 23 will feature special appearances by authors such as Kennedy Ryan and Scarlett St. Clair.
The Amazon Book Sale also features limited-time discounted memberships and bonus perks, including:
- Three months of the Kindle Unlimited audiobook subscription for $0.99 per month (normal price $11.99 per month).
- Three months of the Audible audiobook/podcast subscription service for $0.99 per month (normal price $7.95 per month).
- Three months of the Comixology Unlimited digital comics subscription service for $0.99 per month (normal price $5.95 per month).
- Double to triple Kindle Rewards points for Kindle books during select days.
- Access to the Your Books personalized recommendation hub for e-books, audiobooks, podcasts and other digital content.
See more details of the Amazon Book Sale, including some specific deals, here.
Amazon has spring sales fever
Spring is proving to be a busy season for Amazon sales promotions. For the fourth straight year, Amazon will mark National Pet Month in May with a 48-hour sales extravaganza.
In addition, through Sunday, May 11 (Mother’s Day), the Amazon Mother’s Day Shop features holiday-themed products such as greeting cards, gift sets, flowers, brunch ingredients, hosting items, and outfits, as well as curated collections such as deals, most-loved, and top 100+ products.
Amazon is also currently running a seasonal Easter Hub with discounts on traditional holiday items such as toys, candy, Easter basket stuffers, apparel, and brunch ingredients. Brands including Laura Mercier, The Ordinary, Paula’s Choice, Tula Skincare and InBloom by Kate Hudson are running seasonal Easter storefronts on the Amazon e-commerce site.
And in late March, Amazon observed the arrival of spring by offering seasonal deals across more than 35 categories in its second annual Big Spring Sale.
