Amazon runs Mother’s Day sale; Best Buy offers spring tech promotion
Amazon is launching a third seasonal spring savings event while Best Buy is bringing back a tech blowout from the summer.
In separate emails to Chain Store Age, Amazon and Best Buy both announced special spring promotional efforts. Following is an overview of each retailer’s latest seasonal offering.
Amazon Mother’s Day Shop
Through Sunday, May 11 (Mother’s Day), the Amazon Mother’s Day Shop features holiday-themed products such as greeting cards, gift sets, flowers, brunch ingredients, hosting items, and outfits, as well as curated collections such as deals, most-loved, and top 100+ products.
Customers can navigate the Mother’s Day Shop and filter by persona to receive curated picks for customer segments such as crafty moms, moms who love tech, and new moms.
Shoppers can also search for goods in the Mother’s Day Shop by price point (such as under $10) or by brand including Jimmy Choo, AllSaints, Swarovski, and Tory Burch.
Amazon is concurrently running two other major spring promotions. From Tuesday, March 25 to Wednesday, March 31, 2025, the online giant is offering seasonal deals across more than 35 categories in its second annual Big Spring Sale.
The retailer is also currently providing a seasonal Easter Hub with discounts on traditional holiday items such as toys, candy, Easter basket stuffers, apparel, and brunch ingredients. Brands including Laura Mercier, The Ordinary, Paula’s Choice, Tula Skincare and InBloom by Kate Hudson are running seasonal Easter storefronts on the Amazon e-commerce site.
Best Buy Tech Fest
Best Buy Co Inc. is running a Tech Fest sale through Sunday, March 23. Limited-time seasonal deals include special offers on iPhones, Samsung smart TVs, HP laptops, Beats noise-canceling wireless headphones, and Dyson cordless vacuums.
The consumer electronics giant offered the first edition of TechFest, a sales blowout featuring all things tech, in August 2024. And while it was not promoted as a spring event, the retailer provided deals exclusively for members of its My Best Buy Plus and My Best Buy Total loyalty programs in March 2024.
[READ MORE: Best Buy hosts late-summer tech extravaganza]