News

San Francisco -- Kenshoo, a provider of predictive media optimization technology, announced the beta release of its newest digital marketing targeting solution, Intent-Driven Audiences (IDA), which matches clicks on search engine ads to audiences on Facebook in real-time. This allows marketers to show ads to consumers that have searched for specific keywords and also use Facebook’s targeting capabilities to find more customers like them.

New York -- Walmart plans to expand its online price comparison tool, Savings Catcher, that compares prices on select products with those of some of its competitors to cities nationwide over the next few months, the Associated Press said. The retailer is also adding more products to the tool, which will now be available on Walmart's mobile app.

Suffern, N.Y. -- Ascena Retail Group Inc reported its fiscal third-quarter profit rose to $33.2 million, from $31.2 million in the year ago period.

Revenue inched up 0.3% to $1.145 billion, compared to $1.142 billion a year earlier, driven by new store growth at Justice and Maurices, along with higher comparable sales at Lane Bryant, Maurices and Catherines, mostly offset by comparable sales declines at Justice and Dressbarn.

Total same store sales rose 1%.

Chicago -- ShopperTrak, a leading global provider of consumer behavior insights and location-based analytics, announced it has signed Journeys as its 1,000th customer.

By J. Kent Smith, Galleria RTS

The long established buzzword, “localization” is more important today than it has ever been. The approach of ever broadening assortments has clogged shelves, exaggerated mark-down costs and compromised returns; with slotting fees no longer sufficient to bridge the gap. Put simply, retailers are out of space, capital and resources; urgent action is required.

Toronto -- Hudson's Bay Co. (HBC) swung to a profit in its first quarter, boosted by strong sales at Saks Inc., which it acquired last year. Hudson's Bay has announced plans to bring Saks to Canada, starting with two locations in Toronto in 2015.

The J. M. Smucker Company has elevated John Denman to VP of human resource operations, effective July 16, and has also elevated Jill Penrose to VP of human resources, effective July 1.

Denman currently serves as VP, controller and chief accounting officer, and has been with the company for more than 30 years in various leadership positions in accounting and finance.

Skechers Performance Division has signed seven-time PGA Tour champion Matt Kuchar — currently ranked fifth in the world — as the first brand ambassador for the Skechers GOgolf line.

The multiyear partnership will feature Kuchar in a global advertising campaign that covers TV, print, digital and outdoor mediums. The company will also collaborate with Kuchar on a namesake signature shoe line.
 

CashStar, a digital gifting company, has named John Caron as chief marketing officer to lead all strategic corporate and product marketing efforts in support of the company’s aggressive growth plans.

Retail Solutions, a global provider of cloud-based, Big Data analytics and real-time intelligence for the consumer products industry, has selected Gigwalk, a local visibility software platform, to power its new RSi Intelligent Crowdsourcing solution.

According to the company, its new offering provides clients with end-to-end business intelligence that drives sales by delivering real-time, actionable intelligence to field operations for improved in-store retail execution and on-shelf availability.