J.C. Penney wants to make the new school year easier for everyoneParents, kids, and even teachers are beneficiaries of J.C. Penney’s expansive new back-to-school marketing campaign. Study: This is who consumers trust most for shopping recommendationsDespite their high-profile, influencers and bloggers are among the least trusted sources of shopping recommendations. So are tech-related sources such as Alexa. Amazon brings personalized shopping to scale Amazon’s newest service for Prime members helps them find their personal style – for a monthly fee. Costco removes fear of losing membership card Costco Wholesale Corp. members now only have to remember their smartphones when visiting a store. Amazon drops into influencer retailing Amazon is now offering style collections curated by social media influencers. Study: Consumers say brands not delivering on omnichannel experiences No matter what age, gender or location, consumers around the world agree that physical and digital engagement is paramount for effective customer engagement. Survey reveals the downside of constant connectivity Ready technology access may be a mixed blessing for millennials, according to a new survey from CVS Health. Report: NYC may ban sale of customer location data Retailers in New York City may soon have strict limits placed on mobile marketing efforts. The Rolling Stones get a gig with an unlikely retail partner One of the most iconic logos in rock and roll is now front and center on one of Manhattan’s most posh stores. Survey: How popular are mobile devices with holiday shoppers? As part of their holiday prep, retailers may want to bolster their mobile customer experience. First Previous 341 342 343 344 345 Next Last
