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MARKETING/SOCIAL MEDIA

  • Saks Fifth Avenue to roll out new salon concept — with augmented reality

    Saks Fifth Avenue is debuting a new salon concept with a futuristic edge.   
  • The top drivers of consumer loyalty are...

    When it comes to being loyal to a retailer or brand, the majority of U.S. consumers are swayed by their pocketbooks.    Nine out of 10 (92%) loyal customers rank price and value as the top factor in driving loyalty to specific retailers, followed by product/quality (79%) and variety/selection (71%), according to the International Council of Shopping Centers’ survey on brand loyalty.  
  • Study: Millennials don't act — or shop — alike

    Retailers need to update their approach to targeting millennials.   That's according to a new report by management consulting firm L.E.K., which provides insight into Millennials and their predecessors Gen X and the Baby-Boom generation.  
  • RILA announces first-ever tech awards

    The Retail Industry Leaders Association (RILA) is looking for a few good tech innovators.    The group has put out a call for applications for its first annual (R)Tech Retail CEO Innovation Awards. The awards will highlight innovations that enable retail's future. Winners will be invited to showcase, pitch and network with the retail chief executives at RILA's annual Retail CEO Forum Jan. 21-23 in Tucson, Arizona.  
  • The five most loved brands are....

    A social media giant and an online retail giant are the most loved brands in the world.    Facebook took the top spot, followed by Amazon, in NetBase's third annual "Top 100 Global Brand Love List." Rounding out the top five were eBay, Apple, and Snap.   
  • Walmart CEO: Trump missed ‘critical opportunity’ to unite country

    The CEO of the nation's largest private employer has criticized the administration’s response to the violent protests in Charlottesville, Virginia.    In a note to Walmart employees posted on the company's website, CEO Doug McMillon said that President Trump "missed a critical opportunity" in his initial reaction to the "tragic events" that occurred in Charlottesville, Va. But he called Trump's follow-up remarks on Monday "a step in the right direction."  
  • British online fashion giant steps up product searches

    ASOS is streamlining how its mobile shoppers search for merchandise.   The largest online fashion retailer in the U.K. is adding a visual search feature to its iOS-based mobile app, reported TechCrunchIt will be rolled out to their Android app “soon."   
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