Visa and NBC to offer integrated shopping experience for Olympic gamesFans at home watching the 2018 Olympic and Paralympic Winter Games will be able to buy Team USA apparel with just a few clicks. Patagonia joins lawsuit to block Trump's national monuments orderPatagonia has never backed down from speaking up for what it believes, however controversial it may be. Study: Advertising influences millennials the most Millennials — more than any other generation — are "impulse buyers.” Walmart changing its name to reflect its new focus Walmart is ending a 48-year habit by removing word "stores" out of its legal name. Walgreens unveils major rebranding effort Walgreens is moving on from its "corner of happy and healthy" tag line to new branding that emphasizes the company's 116-year heritage of serving customers and also targets a younger demographic. Study: Emotional engagement could boost revenues by 5% If retailers want to drive revenues, they need to get more “emotional.” Apparel brand returns—in a more 'limited' fashion The Limited is back. But not as a physical retailer, at least not yet. The top strategic initiative for retailers is... It really is — or should be — all about the customer. NPD Group: Shoppers opting for experiential gifts this year It's all about the experience. The top Black Friday TV advertisers were... Despite all the hype, retailer spending on Black Friday TV ads decreased this year to $90.4 million from $113.3 million in 2016. First Previous 343 344 345 346 347 Next Last
