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How Walmart built the fastest growing retail app
Walmart has figured out how to tap into its shoppers’ offline habits to drive more engagement online, according to a new report from Quartz.
Walmart has managed to do something very few retailers have accomplished: Convince millions of people its mobile app is useful enough to snag a prime spot on their phones’ home screen.
Read more about Walmart's strategy by clicking here.
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Champs makes sneaker releases less sneaky
Champs Sports is joining the rapidly expanding ranks of retailers with a consumer-facing mobile app. The Champs Sports app allows customers to find upcoming sneaker launches, launch dates, and locations in which the hottest sneakers can be purchased, as well as browse and buy items from the online Champs store.
A complete release calendar allows customers to keep up with future shoe launches and be the first to know about hot, new releases. Users can also select a specific sneaker release and seamlessly add it to their iCalendar or Google Calendar.

