Predictive Analytics

Tiffany & Co. missed Wall Street expectations for profit and revenue in a lackluster start to fiscal 2016, but still plans to open 11 new stores worldwide.

The retailer reported net earnings of $87 million during the first quarter, down 17% from $105 million the same period a year earlier. Lower gross profit and higher selling, general and administrative (SG&A) expenses drove the reduction in profit.

When store managers have timely access to traffic and conversion data, good things happen.
 

Online specialty luggage retailer eBags is looking to attract “new” shoppers with what has come to be considered an “old” technology platform.

eBags is deploying the Criteo Dynamic Email solution to pair anonymous behavioral data with third-party, permission-based email addresses from Criteo’s publisher network. As a result, the retailer can re-engage consumers it has previously targeted with social media and display advertising, as well as reach new customers who have demonstrated an interest in its brand and/or products.

Online reviews, for better or worse, are a permanent part of online reputation marketing for most businesses. Retailers, service providers, franchises, law firms and other professionals hang on every star given by customers. But not all online reviews are the same. In a comprehensive dive into the numbers provided by businesses, the following five conclusions were drawn from the data. 1. Star Ratings Are Important to Searchers

How fast a retailer offers delivery of online purchases plays a big role in sales conversion and loyalty. According to a new survey of 650 U.S. consumers from same-day delivery provider Dropoff, 60% of respondents reported they have decided not to purchase from a retailer due to slow delivery speed. Almost all consumers (97%) said speed is at least somewhat important in determining whether or not they will purchase a product. Forty percent said it is very important.

Retailers’ margins could be under pressure during the first quarter as a new index tracking promotional selling shows full price sales have declined and promotional activity has increased.

Retailers are relying heavily on discounts and promotions so for this year, continuing the trend from the 2015 holiday season of pulling the promotional lever far too often, according an analysis of $5 billion in consumer transactions from January through March conducted by DynamicAction.

J.C. Penney’s corporate headquarters in Plano, Texas, saved more than $100,000 in 2015 by using an ice-based energy storage. The system, IceBank from Calmac, is one of the largest in the world, producing and storing nearly 4MW of cooling or 2.4 million pounds of ice each night. The technology has been in place at the retailer’s 1.8 million sq.-ft. headquarters for 25 years. Due to its design, it is still as efficient now as the first day it was incorporated.

Knowing what consumers want and how much they are willing to pay is the type of intelligence that keeps retailers in business.

Roche Bros. may only operate 19 local stores, but still thinks big when it comes to meeting customer demand wherever it exists. The Massachusettes-based chain has selected Unata to build an enhanced e-commerce and omnichannel shopping experience. The new e-commerce platform will be available at 18 of its Roche Bros. and Sudbury Farms stores, which will feature a home delivery option in eastern and central Massachusetts and a curbside pickup option at a growing number of locations.

Online consumers appear to be remembering Mom this year.

According to new data from the Adobe Digital Index, online sales in the important Mother’s Day gift categories of flowers/gifts and jewelry are both trending 2%-3% higher than they were in 2015.