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Predictive Analytics

  • Study: Retail fraud on the rise

    Both the volume of and monetary losses caused by fraudulent transactions have sharply increased in the past year.   According to the “2016 True Cost of Fraud Report” from LexisNexis Risk Solutions, the monthly average of fraudulent transactions has increased 32% to 206 from 156 in 2015. In addition, the monthly average of prevented fraudulent transactions has risen 33% to 236 from 177.  
  • eBay brings better offers to the surface

    Online retail platform eBay wants to ensure consumers can quickly find the most relevant items at the best prices.   eBay is unveiling several types of new browsing modules and approaches to surfacing goods that go beyond traditional keyword search results. The new modules take advantage of structured data that is now foundational on the eBay platform.  
  • Arby’s sees big savings in energy reduction

    Arby’s Restaurant Group has exceeded its own goal for energy reduction, and also cut its water consumption, for a combined energy-related savings of $20.4 million from 2011-2015.

    The company announced that as of Dec. 31, 2015, it reached 15.2% total energy reduction per company-owned restaurant from a 2011 baseline, exceeding the “15 Percent By 2015” energy savings goal the company set for itself in 2012.

    In addition, Arby’s achieved an 8.6% reduction in water consumption per company-owned restaurant from 2011-2015.

  • Report: How to win over millennial customers

    Value and communication are the keys to winning over millennial consumers, according to a survey of 600,000 consumers conducted by J.D. Power.

    The 2016 survey polled more than 634,000 consumers, including 126,315 millennials and 246,594 Boomers. Pete Trujillo, senior manager of industry analytics at J.D. Power, hosted a webinar this week to highlight data from the survey, titled "Millennials Insight Report: The Customer Experience Perspective."

  • Bluefly beautifies digital performance

    Discount online apparel/accessories retailer Bluefly knows how important looking good is, but also knows there needs to be real quality beneath the shiny veneer.

    To that end, Bluefly is partnering with solution providers including Mozu and DynamicAction to overhaul its e-commerce site and mobile app, from the user interface to the underlying architecture.

  • Survey: Retailers unprepared for coming labor storm

    Half of retailers are unprepared for future labor challenges.

    That’s according to a new survey of more than 250 U.S. store managers by JDA Software Group, which finds that a perfect “labor” storm is brewing for retailers — one fueled by ever-expanding customer needs, increasing complexity and new and shifting labor regulations.

  • Survey: Mobile food coupon users show spirit of adventure

    Consumers who rely on mobile coupons when food shopping are much more likely to experiment with new brands.

    According to the latest edition of GfK MRI’s “The Survey of the American Consumer,” one in three (33%) U.S. adults agrees completely or somewhat with the statement, “I rely on mobile coupons while food shopping.” And almost half (44%) of these mobile coupon users say they like to “change brands often for the sake of variety and novelty,” compared to just 30% of the general population.

  • Exclusive: Deckers Brands sees the future of marketing

    When it comes to marketing spending, Deckers Brands is doing more with less.

    The Goleta, California-based vertical apparel retailer is performing advanced predictive analytics on the performance of different marketing activities for its North American direct-to-consumer Ugg specialty footwear business. This includes an e-commerce site, as well as 45 stores.

  • A win-win for retail merchants and operators

    Merchants intent on growing sales and operators eager to reduce shrink can both find something to like in a new service offering from global loss prevention leader Tyco Retail Solutions.

    Tyco took the concept of software as a service, commonly referred to as SaaS, and applied it to the world of asset protection in a way that offers benefits to merchants and store operations executives looking to reduce shrink.

  • eBay enhances product, search capabilities

    eBay Inc. is attempting to streamline how it serves content to consumers.

    eBay has found that online shoppers follow some common patterns in proceeding from wanting a particular item to purchasing it. These patterns are driving the retailer’s new product and search-related enhancements.

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