Store Tour: Four ways Walmart’s IRL store puts a new spin on immersive retailA Walmart Neighborhood Market in New York is riding the experiential retailing wave — and technology is paving its way. Starbucks gets smart about omnichannel customer experienceStarbucks is deploying a range of technologies with the goal of a more personalized and frictionless customer experience. Roy Rogers stakes new store claims with location intelligence Quick-service restaurant chain Roy Rogers is taking a smart tack on expanding the frontiers of its business. Target joins digital ad platform club Target is entering the digital advertising provider space occupied by Walmart, Amazon, Google, and Facebook. Study: Online shoppers in tune with social media ads Social media ads are influencing more and more purchases. Retailers investing 2% to 4% of total revenues in loyalty, CRM programs Customer loyalty is big business and getting even bigger. Study: Consumers not seeing retailers’ mobile content Retailers are producing a lot of mobile content, but that doesn’t guarantee it gets viewed. Regional grocer gets jump on fraud Texas-based grocery retailer Brookshire Brothers is using advanced analytics to stay ahead of fraud schemes. Outdoor center developer registers sharp rise in lease values Kimco Realty reported new leasing spreads of 17.4% for the first quarter. Online grocer applies machine learning to shopping lists Farmstead is turning shopping lists into a highly targeted promotional tool with predictive analytics. Survey: Personalization works, until it gets creepy Consumers respond to personalized marketing, but retailers must respect certain boundaries. Consumer confidence up in April Consumer confidence rebounded in April after declining the previous month. First Previous 122 123 124 125 126 Next Last
