Consumer Analytics

SAN FRANCISCO — The a good amount of Americans, particularly women, are using shopping to improve their moods, according to a new survey.

The study, by Ebates.com, found that 63.9% of women engage in "retail therapy," compared with 39.8% of men, and the belief that it improves moods was found among 39.2% of women, compared with 20.6% of men. The survey was conducted online by TNS Global and included 1,000 adults.

Jen Coleman and Laura Wiertzema are such big fans of Target they created a blog on Tumblr called "Target Does It Again," and regularly post photo on Instagram. The company took notice this week.

By Greg Munves, [email protected]

If you’re like many mid-level or tier one retailers, online or brick-and-mortar, you’ve probably made a significant investment in Big Data, capturing and analyzing customer buying patterns across your business. You may not realize, however, that this huge IT investment can actually be a profit center, if you sell your data back upstream to your suppliers.
 

Boulder, Colo. -- In survey results released Wednesday by Market Force Information, DSW was named America’s No. 1 shoe retailer by more than 4,000 consumers polled.

Nordstrom, Nike, Shoe Carnival and Famous Footwear rounded out the top five.

Cambridge, Mass. -- Destination XL Group, the largest multichannel specialty retailer of big and tall men’s apparel, will leverage CQuotient’s advanced machine learning and predictive algorithms to create email campaigns tailored to individual shoppers at its Destination XL (“DXL”) stores and e-commerce sites.

CAMBRIDGE, Mass. — Destination XL Group is engaging the service of CQuotient to create tailored email campaigns for its shoppers.

SEATTLE -- Amazon.com went back to its roots as bookseller last week with the announcement that it would acquire social site Goodreads, an online book recommendation community that has more than 16 millions around the globe. The financial terms of the deal were not disclosed.

LOS ANGELES — Virtual Piggy, an online service that allows parents to monitor their children's online shopping behavior, has appointed Iain Herd as global mobile product director.

With over thirteen years experience in product management, and seven years leading mobile initiatives at major corporations, Iain will be responsible for directing and managing Virtual Piggy’s Mobile First initiative, reporting directly to CEO and founder, Dr. Jo Webber.