Hickory Farms selects Rosetta as direct and digital media partner

Princeton, N.J. Direct and digital interactive agency Rosetta said Wednesday that it has been selected by Hickory Farms as a direct and digital media partner.

Rosetta will provide Hickory Farms a range of services including digital strategy, social media strategy, search engine marketing and email campaigns.

“We selected Rosetta because of their deep understanding of our business and their demonstrated ability to think strategically, develop big ideas and leverage insights to deliver personalized marketing that drives business results,” said Mark S. Rodriguez, president and CEO of Hickory Farms.