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Consumer Analytics

  • Domino’s extends ordering to Samsung Smart TV

    Ann Arbor, Mich. – Pizza and TV are a natural pairing, and Domino’s Pizza is doing its part to bring them closer together than ever before. Domino’s is now letting customers order food via their Samsung Smart TV.

  • Costco, Amazon and Apple tops in customer loyalty, according to study

    New York -- Costco, Amazon.com and Apple  score highest in customer loyalty, according to the Net Promoter Consumer Study.

    The study ranks more than 220 brands, such as Costco, Amazon.com, Apple and more across 22 U.S. industry sectors, including financial services, insurance, technology, online entertainment, retail stores, electronics, travel and hospitality, and telecommunications.

  • Study: Costco, Amazon tops in customer loyalty

    Costco, Amazon.com and Apple rank highest in customer loyalty, according to this year’s Net Promoter Consumer Study.

    The study ranks more than 220 brands, such as Costco, Amazon.com, Apple and more across 22 U.S. industry sectors, including financial services, insurance, technology, online entertainment, retail stores, electronics, travel and hospitality, and telecommunications.

  • Survey: Loyalty engagement reaches saturation

    New York - Consumers are reaching a saturation point when it comes to their level of engagement in loyalty and rewards programs. According to a new survey commissioned by Bond Brand Loyalty, while the number of programs in which members are enrolled continues to grow, from about 10 programs per member on average in 2014 to more than 13 per member in 2015, the number of programs in which members are active is not experiencing a corresponding increase.

  • Amazon.com gets to STEM of learning with new e-store

    Seattle – Amazon.com is addressing the need for more science, technology, engineering and math (STEM) education with the launch of a new online store focused on toys and games that help kids learn STEM subjects and ideas.

    In addition to focusing on the core subjects, STEM also focuses on how they relate to each other and the real world.

    According to Amazon, it selected the initial assortment of STEM toys because they “have clear goals and encourage kids to learn STEM skills while having fun.”

  • The retailer's guide to Big Data

    Retailers have long known the value of collecting and using customer information for internal analytics and marketing. Indeed, for decades, retailers such as grocery and drug stores have benefited from the vast amount of data generated by customers using their loyalty discount cards to save on their food, toiletry and related purchases. With advancements in technology, retailers now have access to more information than ever about their customers, not only from their own collection practices, but from third parties as well.

  • Study: Mobile holiday traffic peaked Thanksgiving, hit low Cyber Monday

    Cambridge, Mass. – Mobile traffic during the 2014 holiday season peaked on Thanksgiving (50% of online traffic) and hit a low point on Cyber Monday (30% of online traffic). According to the 2014 Online Holiday Shopping Trends and Traffic report from e-commerce solutions provider Akamai Technologies, Cyber Monday still proved to be the most popular shopping day of the season, with overall retail traffic peaking at almost 13 million page views per minute (V/PM).

  • Now on Amazon: the toilet you want and a plumber to install it

    Now that Amazon.com sells virtually any physical good one can think of, the retailer wants to be there when a customer needs to install or repair it.

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