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Consumer Analytics

  • Being There: In-Store Apparel Retailers Put Advantages to Good Use

    It’s been more than 15 years since they started ringing the death knell for brick-and-mortar retail. And although the Internet shopping base continues to grow, the in-store experience is here to stay. Even the doomsayers have quieted during recent years. There are simply too many things about in-store shopping that the online experience can’t offer.

  • Harry & David plays social engagement game

    Harry & David is using social media to bring consumers back to the fun of a childhood Easter egg hunt.

    The specialty gourmet gift retailer is hosting a social media giveaway called the “Eggciting Hunt Sweepstakes” through April 15 with hundreds of dollars of gift cards as prizes. Participants register online and then are sent on a hunt for clues to find virtual eggs on Harry & David’s Facebook and Twitter accounts.

  • How many promotional emails a week is too many?

    Consumers have spoken, and there is a definite number of retailer emails that crosses the line.

    According to a new survey of more than 1,000 U.S. shoppers from customer targeting technology provider First Insight, the average consumer subscribes to 2.3 retailer email lists and receives 13.1 emails a week from these lists.

  • PR and ROI — Be A Storyteller

    Storytelling is an intrinsic part of our daily lives. Movies, books, music, news, religion and art are all imbued with the stories we tell each other–and the stories we tell ourselves.

    Even the spaces and places that we work, shop, eat and play are “speaking” to us – and through us – defining our dreams and desires, informing our values, and even shaping the contours of our hidden prejudices and deepest fears.

  • Amazon confirms second location for Amazon Books

    The giant of online retailing apparently is developing a taste for brick-and-mortar.

    In news that is likely to set off a wave of speculation, Amazon confirmed it will open its second physical bookstore, this time at Westfield UTC mall in San Diego, California. Amazon Books is expected to open at the open-air shopping center sometime this summer.

  • Weis Markets posts annual sales increase of 3.6% to $2.9 billion

    Weis Markets last week announced that its fourth quarter sales increased 2.8% to $734.1 million while its comparable store sales increased 2.8%, compared to the same period a year ago.

  • Albertsons partners with IRI on technology

    Albertsons, the second largest grocery chain in the United States, has selected a new partner for point-of-sale data, consumer panel insights and strategic growth initiatives to support joint business collaboration.

  • Whose Brand Are You Building? Retail-Branded Product Protection Enhances the Retail Brand

    The explosive growth of connected devices combined with consumer preference for retailer-brand protection plans creates a growing opportunity for retailers to boost revenue and shopper loyalty. 

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