Consumer Analytics

Brentwood, Tenn. - Tractor Supply Co. is extending its private label credit card relationship with Citi Retail Services. The multi-year extension builds on an existing 15-year partnership with Citi.

Minneapolis -- Target Corp. is putting a spotlight on how the “Internet of Things“(IoT) will transform consumers’ homes and lives.

The company has opened an experimental space that provides an upfront and personal look at how the IoT can connects everyday items like thermostats and door locks. The move follows the opening of Sears’s “Connected Solutions” flagship in San Bruno, California.

Athens, Ga. -- Say hello to Snagshout, a new website that offers shoppers a discount in exchange for a review.

The site, which launched on Wednesday, offers deep discounts on a wide range of retail products for purchase, use and review. It connects shoppers looking for deals with merchants looking to gain traction with new items on Amazon.  

The menswear market is hot. Men’s apparel sales in the United States rose 2% in 2014 to $61.3 billion, up from $60.8 billion in 2013.

And Men’s Wearhouse — one of North America’s largest menswear specialty retailers with 1,758 stores — has been taking note.

Chicago – As grocery shoppers’ lives keep getting busier, Ahold’s online grocery delivery service Peapod keeps trying to make shopping easier.

Peapod has completely redesigned its mobile and tablet app, with larger, high-resolution photos and a host of new features designed to streamline and simplify online shopping.

San Luis Obispo, Calif. – Retailers who want to keep their customers happy and ensure positive word-of-mouth need to follow the “five-day rule” when fulfilling deliveries.

According to a new study of 13,000 consumers from cloud-based distributed order management solution provider Shopatron, 87% of orders delivered by a retailer or brand in five days or less resulted in the customer becoming a “promoter.”

Advertisements and valuable content can bring your audience to your website, but what is driving them to your store? Even though customers are able to view and purchase items online, more than 90% of consumers are still more inclined to buy at a physical location.

Some techniques — like direct mail and business cards — are old-fashioned ways of driving your offline sales, but modern strategies are offering more advanced techniques for connecting with your consumers digitally. Keep up with your audience and build on-site relationships with these four tips.

West Coast regional grocer Haggen Food and Pharmacy has a new omnichannel partner to help drive growth.

The retailer has selected Unata to help implement customer loyalty and other initiatives to allow for more personalized marketing across Haggen’s channels including online, mobile and in-store.

 As grocery shoppers’ lives keep getting busier, Ahold’s online grocery delivery service Peapod keeps trying to make shopping easier.

Bengalaru, India – Bruce Springsteen fans will be delighted by the new store Nike Inc. is opening in Bengalaru, India. Aimed at customers who are “born to run,” the 7,355-sq.-ft., three-level store, Nike’s largest in India, places a special emphasis on the sport of running.