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Consumer Analytics

  • Whole Foods to take Instacart partnership to new level

    Whole Foods Market has been offering deliveries via Instacart in select markets for about a year, but reportedly is significantly extending the scope of the deal.

    According to Re/code, Whole Foods has at least in principle made an unspecified investment in Instacart. Whole Foods has also reportedly signed a five-year deal making Instacart its exclusive perishables delivery provider.

  • Consumer confidence slips in February

    Consumer confidence fell into a slump in February, driven largely by a less optimistic view of business conditions.

    According to the Conference Board, the index currently stands at 92.2, down from 97.8 in January.

  • Golfers spread the word about TaylorMade

    Golf aficionados are notoriously particular about their equipment, and most interested in the recommendations of fellow duffers when making product selections.

    Vertical golf retailer TaylorMade is leveraging the Needle Advocate Marketing Cloud to help bring online customers in contact with brand advocates to provide highly targeted content and information. Advocate Marketing Cloud eases the collaboration process for retailers and advocates.

  • Facebook gives users more ways to 'like' retailers

    A new collection of five emojis created by Facebook gives users of the social media platform new ways to express themselves that could have huge implications for retailers.

  • Pinterest appeals most to this age group

    One demographic in particular may want to break into a chorus of The Who’s “My Generation” when they use Pinterest.

    New data from Pinterest shows that more than one in three of Pinterest’s 100 million global users are Millennials. With 75% of all content saved by Pinterest users coming from businesses, this reflects an opportunity to present brands and products to a Millennial-heavy audience.

  • Which online retailers satisfies the most?

    When it comes to making online customers happy, one well-known name stands at the top.

    Fourth quarter data from the American Customer Satisfaction Index (ACSI) shows Amazon.com led all online retailers with a score of 83.out of 100. Compared to the prior year, overall Internet retail customer satisfaction slipped 2.4% to a score of 80 out of 100. This still leads all other retail categories in the Index.

  • Digital, off-price lift Hudson's Bay Company

    Hudson's Bay Company says online sales were particularly strong in the fourth quarter and contributed to the company's same-store sales growth of 11% for the period.

    The Canadian firm and parent company of the Saks Fifth Avenue banners said that for the fourth quarter ended Jan. 31:

    • Same-store sales grew 11%;
    • The Department Store Group (DSG) had a same store sales increase of 4%;
    • Saks Fifth Avenue Off 5th same-store sales increased 2%;
    • Saks Fifth Avenue same-store sales decreased 1.2%;

  • Here's one reason why L Brands is hot

    Retailers of women’s intimiate apparel are poised to benefit from a shift in how millennials approach the bra-buying process.

    According to the 2015 Bra Journey Insights report from global information company the NPD Group, the way millennial women shop for and select bras differs significantly from the behavior of older generations.

  • Starbucks in overhaul of popular loyalty program

    It’s not going to be so easy for the 11 million-plus active members of Starbuck Corp.’s loyalty program to earn freebies.

    Starting in mid-April, the coffee giant is making a change in its “My Starbucks Rewards” loyalty program whereby members will earn points, or “stars,” based on the dollars spent on the purchase. Currently, customers earn a star for each transaction, regardless of how much they spent, and are entitled to a free item after earning 12 stars.

  • The Limited enjoys happy returns

    Specialty retailer The Limited is attempting to build loyalty even when a customer isn’t satisfied with a purchase.

    The Limited is deploying Narvar Returns, a solution from post-purchase experience platform provider Narvar. Narvar Returns provides customers with an intuitive digital experience where they can select eligible items from their order, share feedback and choose the most convenient return method.

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