Consumer Analytics

The nation’s largest retailer-owned cooperative is going a step forward with its integration of sponsored digital CPG advertisements.

Google Pay users can now locate grocery deals from Safeway and Target without having to leave the app.

A Midwest retailer that offers a little bit of everything is adding a new mobile app and a loyalty program to its mix.

Independent grocery retailer Macey’s is streamlining the online purchase process while customizing seasonal promotions.

Retailers who provide bad customer service may find themselves constantly paying the high price of acquiring new shoppers.

Franchise Management Inc. is enabling data-driven decision-making across the entire enterprise.

An omnichannel platform or buying and selling used cars is extending its reach in Alabama, Florida, and Utah.

Casey’s General Stores is tracking and optimizing competitive market data using a suite of mobile apps.

The Container Store is taking a data-driven approach to understanding its customers’ complete omnichannel journey.

FedEx is integrating its ShopRunner e-commerce platform with Adobe Commerce.