Business Intelligence (BI)

Retailers’ margins could be under pressure during the first quarter as a new index tracking promotional selling shows full price sales have declined and promotional activity has increased.

Retailers are relying heavily on discounts and promotions so for this year, continuing the trend from the 2015 holiday season of pulling the promotional lever far too often, according an analysis of $5 billion in consumer transactions from January through March conducted by DynamicAction.

The typical shoppers takes many steps along the way toward a purchase, and the mobile and social channel are increasingly part of the route. According to a new study of more than one billion brand and customer interactions from customer journey management provider Kitewheel, “State of the Consumer Journey 2016 Report.,” a year-over-year comparison of 2014 to 2015 data reveals that mobile apps represent the fastest growing channel, with interactions increasing tenfold from 2014 to 2015.

As a rural lifestyle retailer, Brentwood, Tennessee-based Tractor Supply Co. knows a thing or two about using good old fashioned common sense and initiative to get things done. So when it came time for the 1,530-unit chain to prepare itself for a long-term goal of operating 2,500 stores (at growth of 100-120 locations per year), Tractor Supply took a fundamental approach.

Many of the roughly 100,000 average daily visitors to the Mall of America arrive with an expectation of being able to access the Internet via a fast and free Wi-Fi network. Living up to that expectation required the expansive property to rely on several key partners. When Mall of America decided it was time to offer free Wi-Fi for its 40 million annual guests, it turned to Garland, Texas-based AmpThink to design, build and manage the high density wireless network running on Cisco hardware throughout the 5.6 million square foot mall.

The employees who once greeted shoppers with a friendly “Welcome to Walmart” are making a comeback.

Walmart is reviving and updating its door-greeter program in an effort to improve customer service and also deter shoplifting.

The greeters were the invention of company founder Sam Walton, who saw them as a way to put a friendly face on the chain’s large stores. But in recent years, most of the employees who served as greeters were moved to other parts of the store.

Competition in providing the most innovative, unique, and up-to-date services and features to consumers is escalating with the rise and expansion of omnicommerce, a strategy that delivers a seamless customer experience through all available shopping channels. Brands are building in-house development teams or partnering with start-ups and other companies to extend their reach while catering to their customers’ demands of convenience, personalization, and on-trend technology.

About two-thirds (64%) of the United States is covered by prescriptive lighting rebates, according to BriteSwitch, a rebate fulfillment company. These rebates can significantly reduce the installed cost of new lighting in existing buildings and improve payback by 20%-25%, which would reduce a two-year payback to about 1.5 years.

Despite the proliferation of the LED source, traditional lighting product rebates remain available.

April marked the six-month anniversary of the EMV liability shift. After years of discussion and anticipation, that changeover has technically “happened,” but unfortunately, not much good has happened as a result. Even with all the preparation and hype, the payments industry is still playing catch up. Why? Well, it’s a complex picture that requires a bit of history.

Haverty Furniture Company has been around since the late 19th century, but the specialty furniture retailer has a decidedly 21st-century approach to energy management.

“We want Havertys to be the company everyone wants to come work for,” said Rawson Haverty Jr., senior VP real estate and development, Havertys, during a session at Chain Store Age’s SPECS 2016 Conference, March 13-15, in Dallas.

Environmental stewardship, and thus energy conservation, is on the Atlanta-based furniture retailer’s list of 10 core values, Haverty explained.

Golf is a sport that rewards precision, and that extends to meeting customer demand across multiple channels.

That is why Atlanta-based, 25-store PGA Tour Superstore is leveraging the SPS Commerce Fulfillment platform to obtain actionable insights into back-end data that is crucial to support a seamless customer experience. This includes inventory levels, order status, shipment details, and payment and returns.