Sales & Marketing

Specialty arts and crafts retailer The Michaels Companies Inc. knows that customer loyalty is not its own reward.  

Walmart was offering its own July online savings event before Amazon Prime Day was officially announced, and now the discount giant is sweetening its deal.   Walmart is offering all customers free shipping with no minimum purchase on its e-commerce site from Monday, July 11 – Friday, July 15. This builds on a previously announced online promotion that offers a free 30-day trial of the retailer’s ShippingPass program, which provides consumers unlimited, two-day free shipping for a year.  

The end of summer is often a sad time, but workers at U.S. Starbucks stores have more to look forward to with the coming of autumn than football and the changing of leaf colors.   Effective Oct. 3, 2016, the coffee retailer is giving all employees and managers in U.S. company-operated stores an increase in base pay of 5% or greater. The range of increase will be determined by geographic and market factors.  

Amazon.com has unveiled another new feature for its second iteration of Prime Day, and customer voices will be heard.   The e-tail giant is offering exclusive Prime Day deals for Amazon Prime members who use its Alexa voice-activated artificial intelligence platform through July 12. These offers will be good for eligible shoppers who order products using their voice on Amazon Echo, Echo Dot, or Amazon Tap devices.  

Staples Inc.is looking north of the border for an executive to lead its North American operations.   The office supply giant is promoting Steve Matyas to president of North American retail. Matyas had previously served as president of Staples Canada/Bureau en Gros since July 2000, and will continue to serve as a member of the company’s executive committee.  

Walmart is not the only big-name retailer preparing a July 12 online sales extravaganza.   Toys “R” Us is launching an online discount event so simple even a child could take advantage of it. All day Tuesday, July 12, shoppers on the Toys “R” Us and Babies “R” Us e-commerce sites can receive 15% off regular-priced items. There will also be more than 50,000 toys and baby products on sale sitewide.  

Barnes & Noble has previously ventured into new product categories such as e-readers and toys and games, but the bookseller is going further outside its established niche than ever before.  

Walmart has reportedly begun deployment of shelf-stocking carts designed to improve the produce shopping experience.   According to Reuters, the retailer has so far implemented what it calls “quality carts” at 500 U.S. stores, with plans to have them available at almost all locations in the U.S. by the end of the third quarter.