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Sales & Marketing

  • Walmart steps up Prime Day competition

    Walmart was offering its own July online savings event before Amazon Prime Day was officially announced, and now the discount giant is sweetening its deal.   Walmart is offering all customers free shipping with no minimum purchase on its e-commerce site from Monday, July 11 – Friday, July 15. This builds on a previously announced online promotion that offers a free 30-day trial of the retailer’s ShippingPass program, which provides consumers unlimited, two-day free shipping for a year.  
  • Walmart Pay is Rolled Out – Now What?

    Customers at all of Walmart’s 4,600-plus U.S. stores can now use the Walmart Pay digital payment service.  
  • Ralph Lauren turnaround plan evokes Ford Motor’s comeback

    Beset by declining sales, growing competition and changing consumer tastes, Ralph Lauren has launched an ambitious turnaround plan that includes a heavy brand emphasis.    
  • Tech Bytes: Walmart Pay is Rolled Out – Now What?

    Customers at all of Walmart’s 4,600-plus U.S. stores can now use the Walmart Pay digital payment service.   This is an impressive feat, especially considering Walmart Pay was only announced in December 2015 and didn’t start undergoing official rollout until May 2016. While everyone agrees Walmart Pay reaching full implementation is a big deal, there is less agreement on how this will affect the digital payment landscape.  
  • Now Showing: Stores in classic L.A. movie palaces

    Los Angeles’s Broadway Theater District was the first such entertainment strip to be listed on the National Register of Historic Places. Is the famed alley of theater palaces now poised to make retail history?  
  • Good times for fast-casual chains

    Bolstered by the rapid expansion of build-your-own pizza concepts, fast-casual chains had another strong year in 2015.   That’s according to Technomic Inc.’s annual Top 250 Fast-Casual Chain Restaurant report, which reported that cumulative sales in the fast-casual dining segment rose 11.6% in 205, compared to 13.5% in 2014.  
  • Three Key Shifts in Consumer Attitude & Behavior

    As the largest, most diverse generation ever, it’s impossible to predict the full impact millennials will have on the retail landscape.   Unlike their older counterparts, millennials are digital natives with preferences and behaviors continuing to shake up the retail world. This poses a quandary for retailers. In n a highly competitive market, how can they engage millennials without alienating or “creeping out” older consumers?  
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