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Loyalty Marketing

  • Survey: Online grocery shoppers make fewer impulse buys

    London, U.K. — Online grocery shoppers tend to buy fewer impulse purchases online than in store, resulting in smaller basket sizes. A recent survey of 1,154 online grocery shoppers from EDigitalResearch found that 29% of respondents feel that they make far fewer impulse purchases online than in store. 

  • Simon is planning a digital concierge network

    Indianapolis, Ind. — Simon Property Group has begun a collaboration with elevate DIGITAL, a developer of interactive digital technology, to install digital concierge solutions in a number of Simon’s U.S. retail shopping centers.

  • Amazon debuts Prime Music service

    Seattle — Amazon.com has debuted a new feature for members of its Prime paid benefits program called Prime Music. The service provides ad-free access to more than one million songs and hundreds of expert-programmed Prime Playlists.

  • Decrease in store traffic takes bite out of Neiman Marcus in Q3

    Neiman Marcus may have reported total revenues of $1.16 billion for the third quarter, compared to $1.10 billion in the prior year, and a comparable-store sales increase of 5.9%, but the company’s profits took a hit, as traffic to brick-and-mortar stores decreased compared to last year.

  • Needle taps eBay exec as SVP, chief marketing officer

    Amy Heidersbach, who has spent the last four years at eBay overseeing various marketing efforts, including Pay Pal, has joined customer experience management company Needle as SVP, chief marketing officer.

    Heidersbach led PayPal’s $12.5 billion enterprise and retail solutions unit while at eBay and also was also on the executive team that founded X.commerce, the online auction house’s ecommerce platform division. Heidersbach brought X.commerce together with ecommerce platform Magento after it was acquired by eBay in 2011.

  • Simon and elevate Digital to launch digital concierge network in retail centers

    INDIANAPOLIS — Simon, a leading global retail real estate company, has announced a collaboration with elevate Digital, a developer of interactive digital technology, to install "digital concierge" solutions in a number of Simon's U.S. retail properties.

    The interactive displays will provide Simon mall visitors with a virtual way-finding experience to help them navigate the mall, find deals, events, promotions and also take relevant information with them on a mobile device.

  • Target honors shareholder commitment

    A lot of change is taking place at Target these days, but one thing the company isn’t messing with is a generous dividend that has helped sustain the value of the stock price.

    The Target board of directors declared a quarterly dividend of 52 cents a share this week, a 21% increase from the 43 cents paid last quarter. Target is among an elite group of companies that has paid a dividend for 188 consecutive quarters since it became publicly held in October 1967.

  • Survey: Consumers want easier online shopping

    Atlanta — Online shoppers want retailers to make it easier to purchase their goods and services, and also want websites and stores to work better together. For now, according to a new survey of 5,800 consumers from UPS and comScore Inc., they also prefer to evaluate and purchase products from their desktops rather than their mobile devices, and when it comes to shipping and returns, "free" is a driving factor to complete the sale.
     

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