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Customer Experience for the Digital Non-Native
Retailers are urged to provide a customer experience fit for the “digital natives” of the Millennial generation, who have grown up with constant connectivity and limitless personal choice. These all-important young consumers need to be able to buy any product on earth at any time with any electronic doodad they happen to be surfing the Net with at a given moment, or so it seems.
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Survey: Most consumers will spend less than $250 for Father’s Day
Los Angeles — Most consumers will spend less than $250 for Father’s Day this year. Results of the PriceGrabber Father’s Day survey reveal that half of 3,949 U.S. consumers surveyed plan to budget less than $100 on gifts this year and 25% plan to spend between $100 and $249.