eCommerce

Cincinnati -- Macy’s scaled back its earnings guidance for the remainder of the year in the wake of lower-than-expected net income for the second quarter of fiscal 2013. The retailer reported net income of $281 million, up from $279 million in the year ago period, but short of the roughly $304 million analysts had expected.

Bonn, Germany -- Mobile commerce and gamification are two of the leading trends shaping the future of e-commerce. A new report from Deutsche Post DHL, “The Future of E-commerce in the U.S.,” identifies eight trends driving qualitative changes in e-commerce beyond rapid growth. A brief summary of each trend follows.

Wayne, N.J. – Toys “R” Us on Wednesday unveiled its global growth for 2013, with the planned opening of more than 100 stores, including new locations, the relocation and conversion of 14 stores to its side-by-side format, and 22 new licensed stores. The openings represent the net addition of over 900,000 sq. ft. of retail space to the company’s store portfolio.

LOS ANGELES — Virtual Piggy initiated a consumer acquisition campaign to start building its subscriber base. Throughout the past four months, Virtual Piggy has added more than 400,000 new accounts most of which are based in the U.S. and some which were recently added in Canada.  

ALBANY, N.Y. — Trans World Entertainment has appointed veteran retail executive Martin Hanaka to its board of directors. Hanaka recently was the interim CEO of Guitar Center, Inc. from January 2013 to April 2013.

New Albany, Ohio -- Hollister Co. is partnering with Keds to release an exclusive line that features signature Hollister patterns on Keds sneakers. Beginning Aug. 15, the exclusive Hollister + Keds sneakers will be available only at HollisterCo.com, but customers can view a display inside Hollister stores to see the new patterns.

By Karen Lowe, [email protected]

Hilton Head Island, S.C. — SERG Restaurant Group has announced that it has signed a letter of intent to create of a new restaurant for Shelter Cove Town Center. The concept for the new restaurant has been in development for three years and will open in 2014. Details were not announced.