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Visualizing sales on Instagram
A new e-commerce integration will empower online retailers to sell goods directly through Instagram.
Springbot, an e-commerce marketing platform designed for online stores, has integrated with Instagram to allow the creation of customized shopping pages through a Magento or Shopify merchant’s Instagram profile. Springbot already provides the tracking of revenue attribution for retailers on Facebook, Pinterest and Twitter.
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Lowe’s brings projects to life with new Holoroom
Lowe’s is giving customers a full 3-D view of their home projects, at home as well as in the store.
Lowe’s Innovation Labs, the retailer’s proprietary technology development center, is updating its Holoroom technology and expanding its availability. Partnering with virtual reality technology provider Oculus VR and Google, Lowe’s has upgraded its Holoroom feature, which lets customers visualize how they could use tools and materials sold at Lowe’s.