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Amazon heats up devices, content
Seattle — Amazon.com is heating up its selection of consumer devices and digital content. The online retailer is releasing several new Amazon Fire tablet and TV devices, and also introducing a new free digital content service called Amazon Underground.
A week after Apple announced its Apple TV live video streaming set-top box device, Amazon is introducing Apple Fire, a similar live video streaming device that will cost $99 ($50 less than the $149 starting price for Apple TV) and offer similar features such as voice-enable remote control.

