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  • Online Shoppers To Brick-and-Mortar Stores: Time for a Facelift

    By Steve Jones   What’s going to keep people coming back to physical store locations, as comfort levels with e-commerce rise every year? Savvy retailers are fighting technology with technology, refreshing the look and feel of their stores by integrating more gadgets, and using data in a more integrated way to inform strategy.  In-store tech helps retailers beat e-tailers at their own game  
  • Supreme Court rules Amazon doesn’t have to pay workers for security-screening time

    New York - The Supreme Court handed out a victory to Amazon and other employers when it ruled unanimously on Tuesday that a temp agency was not required to pay workers at Amazon warehouses in Nevada for the time they spent waiting for and undergoing security checks at the end of their shifts.   The court reversed a lower court ruling from last year  which had allowed the workers to sue under the theory that since their screening time was required by the employer, it should be compensated.  
  • Guildford Town Centre reaches out to consumers with 3 Tier Logic

    Surrey, Canada - Guildford Town Centre, a shopping center in Surrey, British Columbia, Canada, is reaching out to customers across multiple channels and points of engagement. The center retained 3 Tier Logic, a wholly-owned subsidiary of 3TL Technologies, to use its Platform3 technologies to drive consumer foot traffic, gather in-depth data about shoppers, and increase social media engagement.  
  • Chick-fil-A mobilizes customers for ordering, payment

    Atlanta - Chick–fil–A is mobilizing its customers, at least when it comes to payment and ordering. The quick service chain is launching two new features, mobile payment and mobile ordering, within the Chick–fil–A mobile app.   
  • Google earns top corporate responsibility reputation

    New York – Earning a reputation is not always a good thing, but in Google’s case it is a positive development. Google has received top ranking in the new Corporate Social Responsibility (CSR) RepTrak Study from Reputation Index. Google beat out number two company Microsoft, which held the top spot in 2012 and 2013. Nestle exited the top 10 list this year, while Lego is the one new entrant. The full top 10 list is:   1. Google 2. Microsoft 3. Walt Disney
  • Five Brands to Watch in 2015

    Brand-building expert and consultant Denise Lee Yohn has released her annual outlook for the year,  “Brands to Watch in 2015.”

  • Mobile startup Altpay receives $1 million investment

    Hollywood, Fla. – Altpay, a startup mobile payment company that released its patent-pending technology in April 2014, has received a $1 million equity investment from two family office investors. Altpay markets its mobile payment service in the U.S. to regional and mid-market retailers, including supermarkets, grocers, pharmacies and convenience stores.

  • IBM: Cyber Monday online sales up 8.7% at mid-day; mobile accounts for 21.3% of all sales

    Cyber Monday online sales were up 8.7% as of 3 p.m. EST over the same period on Cyber Monday 2013, according to IBM Digital Analytics Benchmark, with mobile traffic accounting for 38.6%  of all online traffic, up 28.8% over last year.   Mobile sales accounted for 21.3% of all online sales on Cyber Monday, an increase of 29.3% year over year.    Here are the key drivers behind the Cyber Monday trends, according to IBM:   
  • Study – One-third of Black Friday online revenue was mobile

    Pittsburgh - Just more one-third of all Black Friday online revenue came from shoppers on mobile devices, up 48 percent from 2013. According to Branding Brand's sample of 35 North American retailers running on its commerce platform, 90% of these consumers were on Apple devices.   Mobile devices (smartphone and tablets combined) produced a total of almost 2.2 million visits, 48,000 orders, and $5. 54 million in revenue on Black Friday. In addition, mobile devices generated:
  • Mobile rules Thanksgiving weekend traffic

    New York - Online sales were up 17% on Saturday and Sunday of Thanksgiving weekend, compared to the same weekend in 2013, according to IBM Digital Analytics Benchmark. What's more, mobile traffic accounted for 51.2%  of all online traffic this past weekend, an increase of 25.5% year over year, and mobile sales accounted for 28.9% of all online sales this past weekend, an increase of 24.9% year over year.   
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