Seasonal

Shareholders of Victoria’s Secret parent company L Brands received an early Valentine’s Day gift after the company said fourth quarter profits were much better than expected and it would pay a $2 a share special dividend.

The company said same store sales increased 7% and total sales for the four week period ended Jan. 31 increased 7% to $783.1 million. Sales for the full fourth quarter period also increased 7% to slightly more than $4 billion while same store sales grew 6%.

Sales of an exclusive holiday cookbook will allow Dillard’s to donate more than $900,000 to of Ronald McDonald House Charities.   For the seventh year in a row, Dillard's offered for sale a special edition of the Southern Living Christmas Cookbook to benefit RMHC.   

San Francisco -- Shopper traffic in January dropped 7% year-over-year as harsh winter storms amplified the shift of shopping to online and mobile, according to Euclid’s monthly retail benchmarks report which analyzes shopper activity and behavior during the month of January. In-store engagement improved more than expected during the low traffic, post-holiday month, but it is unclear how much the longer visits benefitted sales.

A bigger focus on the pharmacy department was a key driver of success for Fred’s in January.

The retailer reported that total sales for the month increased 3% to $138.8 million from $134.7 million in January 2014. Same store sales for the month increased 4.3% versus a decrease of 1.8% for the same period last year.

Menomonee Falls, Wis. -- Kohl’s Corp. raised its earnings guidance for the recently completed business year, citing strong sales growth in the holiday season.

The retailer reported fourth quarter same-store sales of 3.7% and updated its fiscal 2014 diluted earnings per share guidance to $4.20 – $4.22.

“We are pleased with our fourth quarter sales as we saw our base business improve and our new strategic framework, the Greatness Agenda, take hold," said Kevin Mansell, Kohl's chairman, CEO and president.

Macy’s and Martha Stewart Living Omnimedia are collaborating on another collection for the home, just in time for the spring decorating season.

The retailer is launching Whim, an exclusive bedding and dinnerware collection from Martha Stewart available only at Macy’s. Whim will be available on macys.com and in select Macy’s stores starting March. The collection offers comforter sets, sheets and quilts in playful prints and colors, as well as colorful dinnerware.

Kohl’s Corp. has increased its outlook for the recently completed business year, citing strong sales growth during the holiday season.

The company reported fourth-quarter same store sales growth of 3.7%. The company also updated its fiscal 2014 earnings per share guidance to a range of $4.20 to $4.22 per share. On average, 27 analysts polled by Thomson Reuters expect the company to report earnings of $4.06 per share for fiscal 2014.

Austin, Texas – Retailers should love the latest predictions for consumer spending on the upcoming Valentine’s Day holiday. According to a recent survey of about 1,000 U.S. adults by digital offers destination RetailMeNot, those surveyed who are in relationships are planning to spend an average of $148 on their significant other, up 30% from $114 in 2014.