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Survey: Many consumers will anonymously share data
Austin, Texas -- A majority of Americans would be comfortable divulging information about themselves anonymously to their favorite stores (60%) or a product brand (56%), and close to half would anonymously share personal data to an app (46%). According to a new national survey from Wearables.com and The Center for Generational Kinetics, some consumers will also share personal information in exchange for certain benefits. -
Rodney Fitch dies
New York -- Retail design guru Rodney Fitch, 78, died on Oct. 20 at his home in Wiltshire, England, following a battle with cancer. Fitch founded the design firm of the same name in 1972, and was appointed Commander of The Most Excellent Order of the British Empire (CBE) in 1990 for his ‘influence on the British Design Industry’. He left Fitch, which is now owned by WPP, at the end of 2009.

