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Consumer Attitudes & Behavior

  • Study: Same-store sales rise 1.3% in October

    Arlington, Virginia –- Brick-and-mortar retailers have at least one good piece of news to cheer them up this fall. U.S. same-store retail sales were up 1.3%, or $3.9 billion, in October 2014, driven by a 2.2% increase in dollars per transaction, according to data from the Applied Predictive Technologies (APT) Index and historical U.S. Census data.   

  • A.T. Kearney study explores motivators of consumers’ online behavior

    Chicago -- The growing importance of the multichannel shopping experience is highlighted in a new study by A.T. Kearney. The report, "Connected Consumers Are Not Created Equal: A Global Perspective," is focused on better understanding today's connected consumers.  

  • Study: Shopper activity slightly rebounds in Oct.

    San Francisco -- Euclid, the leader of in-store retail analytics, today releases its monthly retail benchmarks report to analyze shopper activity and behavior during the month of October.  

  • NRF: Almost half of holiday shoppers haven’t begun

    Washington, D.C. –- A large number of holiday shoppers are taking their time when it comes to starting the task of making holiday purchases. According to NRF’s Holiday Consumer Spending Survey conducted by Prosper Insights & Analytics, 45.6% of holiday shoppers say they haven’t started shopping yet.  

  • Research: Food shoppers opt for brick-and-mortar over online

    Chicago -- Although consumers are changing how they shop for food and beverages, most prefer to make perishable purchases in tradition brick-and-mortar locations.  

  • Report: Retailers unprepared for rise in mobile shoppers

    Ann Arbor, Mich. -- Mobile shopping is expected to reach new highs this  holiday season, but retailers aren’t prepared to meet customers’ mobile needs, according to a new CFI Group study, sponsored by eBay Enterprise.           

  • Moody’s forecasts 4- to 5% sales increase in 2015

    New York -- The outlook for the U.S. retail industry in 2015 is stable, according to a new report by Moody’s Investor Service, which forecasts that retail sales will grow 3- to 4% in 2014,  and 4- to 5% in 2015.     The report, Moody’s U.S. Retail Industry Outlook, also finds that traditional brick-and-mortar retailers will be formidable competitors to pure-play online merchants.    

  • Are you talking to me?

    Recently, I participated in a strategic conference that included several sessions on how to effectively use advertising and promotion to reach moms, millennials, multiculturals and other shopper segments. Not surprisingly, significant emphasis was placed on the use of emerging digital and mobile media. But each session also reinforced that traditional media including television, radio, retail feature ads, and Free Standing Insert (FSI) coupons should not be undervalued.

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