Consumer Attitudes & Behavior

By Bruce Leonard and John Cumbelich  

New York -- Using smartphones and tablets to shop for the holidays has grown by 53% since 2012, and is expected to play a big role in decision making and actual purchases this year, according to the American Express Spending & Saver Tracker. The report finds the average American consumer is back to holiday spending at 2012 levels, and will plan to shell out $842 this year (vs. $1,260 in 2013 and $848 in 2012).   Consumers saying they will use their gadgets to:

Austin, Texas -- A majority of Americans would be comfortable divulging information about themselves anonymously to their favorite stores (60%) or a product brand (56%), and close to half would anonymously share personal data to an app (46%). According to a new national survey from Wearables.com and The Center for Generational Kinetics, some consumers will also share personal information in exchange for certain benefits.  

Austin, Texas -- Almost half of Americans are likely to avoid shopping at stores that were affected by data breaches in the past year. According to a new CreditCards.com report, 45% of major credit and debit card holders say they would “definitely” or “probably not” shop at a retailer where consumers’ personal information (including credit and debit card data) was exposed.   

Chicago -- More than 80% of shoppers visit three or more channels to carry out CPG shopping, according to IRI’s new Times & Trend report, “Channel Migration: The Road to Growth Has Many Lanes”.   

Fashion footwear brand Steve Madden cited a curious lack of significant fashion trends when it lowered its full year financial outlook after reporting a third quarter sales decline.

The company, which is known to be a trend-setting in the footwear world, said sales for the period ended Sept. 30 declined 0.7% to $392 million and indicated full year sales were likely to increase 1% to 2%.

Washington, D.C. -- September retail sales, excluding automobiles, gasoline stations and restaurants, decreased 0.1% seasonally adjusted month-to-month yet increased 4.6% unadjusted year-over-year. According to the National Retail Federation (NRF), seasonal factors played a role, but the drop-off from August was worse than expected.  

New York -- Holiday shopping is going to start early this year, according to the International Council of Shopping Centers’ latest consumer tracking survey. About 35% of consumers have or will have started their holiday shopping by the end of October. Roughly three out of five shoppers will begin shopping by Thanksgiving this year, and by the end of the Thanksgiving weekend 86% will have started making purchases.   

Los Angeles -- More than half (63%) of U.S. online shoppers are not familiar with Chinese e-commerce giant Alibaba.com, according to a survey by Bizrate Insights, a division of Connexity (formerly Shopzilla).

 

Interestingly, respondents not familiar with the Alibaba brand or website skewed toward younger generations and women (who traditionally are the decision makers behind the lion’s share of retail).

 

Wilmington, Del. -- Total online Thanksgiving Day sales will top the $1 billion mark this year for the first time ever, increasing year-over at least 23.4%, with most purchases made after 6 p.m., according to BestBlackFriday.com, a website providing information regarding holiday sale pricing, shopping tips and news.