Study: Digital tech makes purchasing path 'entirely random' for many consumersWith the digital world playing an integral part in consumers’ day-to-day lives, the path to purchase has changed fundamentally. Home Depot integrates retail media network with Reddit, PinterestThe Home Depot Inc. is linking its Orange Apron Media retail media network to two popular social media platforms, including an industry-first partnership. AutoZone, Home Depot, Macy’s, Ulta enter Google Agentic AI partnerships Four major retailers are all teaming with Google to launch agentic artificial intelligence services and solutions. EXCLUSIVE Q&A: Food Lion connects with shoppers via loyalty programs Food Lion and its customers see numerous benefits from the grocer’s digital rewards offerings. EXCLUSIVE Q&A: Bain & Co. analyzes next-gen AI in retail marketing Leading-edge artificial intelligence models can help retailers transform their marketing efforts to better meet the needs of modern customers. Chipotle reboots loyalty program for app experience, rewards frequency Chipotle Mexican Grill has a new rewards platform in the U.S. and most of Canada. Three retailers taking a high-tech approach to influencer marketing Influencer marketing is becoming big business, and retailers are using technology innovation to integrate influencers with their promotions. Under Armour, Dick's Sporting Goods enter youth sports partnership with Unrivaled Sports A leading apparel and footwear brand and a leading sporting goods retailer bolstering their support for youth sports. Data: E-commerce traffic rose nationwide during 'March Madness' “March Madness” provided online retailers and brands a major boost in traffic during the duration of the tournament. Grubhub teams with ‘Saturday Night Live’ star for Tax Day promo An online delivery platform wants to lessen the impact of the impending income tax filing deadline on customer wallets, and is enlisting celebrity help to spread the word. First Previous 1 2 3 4 5 Next Last
