Social Media

New  York -- Tiffany & Co. has launched a new site on Tumblr. The site, From Out of the Blue, captures in imagery and  commentary the 175-year heritage of Tiffany & Co., as well as the glamour and luxury that exemplifies the brand.

NEW YORK — Tiffany & Co. is polishing up its social media efforts to more effectively engage with a new generation of shoppers with its launch of From Out of the Blue on Tumblr.

Target is working its way across Canada beginning this week by hosting special events in 20 cities to build interest in the planned opening of 124 stores in 2013.

Abysmal sales at J.C. Penney haven’t deterred the company from pursuing a series of unique cause marketing activities around a potential new holiday tradition focused on giving back.

NEW YORK — On Wednesday, Nov. 28, Chainstoreage.com will unveil an exclusive and revealing look at how shoppers felt — what turned them on and off — on two of the busiest and most critical retail days of the year: Black Friday and Cyber Monday. The Holiday Shopper Sentiment Report: Black Friday and Cyber Monday Consumer Face-Off by SAP will explore real-time trends and insights that will inform the next generation of retail.

Goodlettsville, Tenn. -- Dollar General announces its new mobile applications for iPhone and Android smartphones that include sales ads, store locations, coupons and more.

“Many of our shoppers use mobile phones for shopping and to make purchasing decisions,” said Todd Vasos, Dollar General’s executive VP, division president and chief merchandising officer. “We’re making shopping at Dollar General simpler for our customers by making ads and information available at the touch of a button on their mobile phone.”

Washington, D.C. -- A survey released by Shop.org and conducted by BIGinsight found that 129.2 million shoppers say they’ll head to retailers’ websites on Cyber Monday, up from the 122.8 million who shopped last year, and the 106.9 million who shopped on Cyber Monday in 2010.
 
The majority (85%) of retailers will have a special promotion for Cyber Monday, according to a prior survey.

New York -- On Wednesday, Nov. 28, Chainstoreage.com will unveil an exclusive and revealing look at how shoppers felt — what turned them on and off — on two of the busiest and most critical retail days of the year: Black Friday and Cyber Monday. The Holiday Shopper Sentiment Report: Black Friday and Cyber Monday Consumer Face-Off by SAP will explore real-time trends and insights that will inform the next generation of retail.