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  • NRF: Almost half of holiday shoppers haven’t begun

    Washington, D.C. –- A large number of holiday shoppers are taking their time when it comes to starting the task of making holiday purchases. According to NRF’s Holiday Consumer Spending Survey conducted by Prosper Insights & Analytics, 45.6% of holiday shoppers say they haven’t started shopping yet.  

  • Santa sizzles in Belk’s digital effort

    Department store retailer Belk has enlisted a hot male model to serve as a non-traditional Santa Claus at the center of a multifaceted digital initiative.

  • Big Lots creates new national holiday

    Retailers employ all manner of promotional tactics to drive holiday sales and this year Big Lots has even created a new national occasion to serve as the basis of a promotion.

    The leading closeout retailer has declared Nov. 16-22 as the nation’s first “Decorate Your Home for the Holidays Week,” to provide inspiration and motivation to shoppers to begin decking the halls this holiday season.

  • Rue21 experiments with plus size offering

    Teen specialty retailer Rue21 has launched a new juniors plus size division called Rue+ the company said its customers have been asking for.

    The Rue+ division is intended to serve as a destination for trendy yet affordable plus size apparel and accessories that will inspire and empower plus sized girls to feel confident in how they look, according to the company. The product offering will be available at Rue21.com and in 22 of the company’s 1,100 stores nationwide.

  • Plug & Play’s CEO Corner: John McIntyre, Sightly

    Plug and Play brings together retailers and start-ups that offer specific technology and expertise that can relieve merchants’ pain points. Chain Store Age’s Customer Disruption newletter provides a Q&A with the CEO of one of those companies in each issue. This time, the spotlight is on John McIntyre of Sightly.   What does Sightly do?  

  • Belk partners with HelloWorld in multichannel holiday promotion

    Pleasant Ridge, Mich. -- Belk has teamed with HelloWorld, a provider of rich engagement solutions, to launch Santa Baby Sweepstakes, a holiday-themed multi-channel incentive program accessible across digital and mobile channels.   

  • RadioShack’s “Weird” holiday ad

    New York -- RadioShack has brought on rock parody singer Weird Al Yankovich to star in a holiday ad.   Yankovic is appearing in the chain's holiday campaign called "Gift Smart.” In the spot, he sings his own unique take on the holiday song  “Toyland.”   

  • Petco’s holiday appeal includes digital element

    Cute cat videos and funny dog tricks are everywhere on the Internet so it only stands to reason that Petco would unleash customers’ creativity with an Instagram contest as part of a larger holiday initiative.

    Petco is encouraging shoppers to enter its holiday photo contest from Nov. 23 to Dec. 18 by submitting photos of their pets showing holiday spirit by following @petco and posting photos with #JoyLovePetsContest on Instagram. A winner will be selected every Friday and will receive a $1,000 Petco gift card.

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