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  • What innovative retail marketers are doing now

    Some of the most creative minds in marketing, including some top retailers, were recognized recently when Experian Marketing Services held its inaugural #SuiteLife Awards.

    Among the recipients of the #SuiteLife Awards, a play on Experian’s suite of marketing solutions, were American Eagle Outfitters, Neiman Marcus, Bass Pro Shops, Finish Line and Foot Locker. The awards were presented at Experian’s recently held marketing summit attended by more than 1,000 people in Las Vegas.

  • Patagonia charts new territory with denim disruption

    Outdoor wear retailer Patagonia is trying to revolutionize the way denim is manufactured, sold and worn with a new collection.

    Patagonia's new denim collection is made with environmentally friendly dye, Fair Trade Certified sewing practices, and 100% organic cotton grown without pesticides, herbicides, or synthetic fertilizers.

  • Listen: Consumer Industries: Using Real-time Consumer Insights

    New York – Dan Berthiaume, senior editor of Chain Store Age, recently participated in a one-hour panel discussion, “Consumer Industries: Using Real-time Consumer Insights,” sponsored by SAP as part of its “Coffee Break with Game-Changers” Internet radio series.

  • Nerd alert: The Force is with Toys"R"Us this September

    Toys"R"Us is headed to a galaxy far, far away with its next promotion.

  • Yahoo! tries for a better sense of style

    Yahoo! Inc. is trying to expand its digital content and advertising business by acquiring a fashion website that allow shoppers to put together sets of clothes and accessories, and then buy them.

  • Alibaba creates social media platform with NBA star

    Hangzhou, China – Alibaba is launching an omnichannel partnership with one of professional basketball’s biggest stars. Alibaba Holding Group Inc. and Kobe Inc., a newly formed company by NBA player Kobe Bryant, will collaborate with Chinese media company Sina to create a new social media platform.

  • Adidas takes high-tech experience on the road

    Portland, Ore. -- Adidas is taking its act on the road and letting shoppers get up close and personal with its high-tech footwear.

    Adidas has launched “Boost Experience by Adidas,” an interactive mobile space celebrating Adidas products and its “Boost” cushioning system. To see a video of the space, which will tour the country’s top running events, click here

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