Retailer Campaigns

Less than a month after Hudson’s Bay Company brought Saks Fifth Avenue to Canadian shoppers, the company this month is opening the first of 25 planned Saks Off 5th stores.

Three new Saks Off 5th stores are scheduled to open on March 17 in Vaughan Mills, Halton Hills and Niagara-on-the-Lake, Ontario. The openings will allow Canadians to experience the ultimate "thrill of the hunt" shopping that Saks Off 5th is renowned for, with access to the some of the best brands and fantastic finds, in a fun to shop store format,” according to the company.

Less than a month after Hudson’s Bay Company brought Saks Fifth Avenue to Canadian shoppers, the company this month is opening the first of 25 planned Saks Off 5th stores.

Three new Saks Off 5th stores are scheduled to open on March 17 in Vaughan Mills, Halton Hills and Niagara-on-the-Lake, Ontario. The openings will allow Canadians to experience the ultimate "thrill of the hunt" shopping that Saks Off 5th is renowned for, with access to the some of the best brands and fantastic finds, in a fun to shop store format,” according to the company.

Amazon will be promoting its growing portfolio of original content available to Prime members on 20,000 movies screens after reaching a multi-year agreement with National CineMedia.

Whole Foods Market has partnered with national solar providers NRG and SolarCity to substantially increase the number of rooftop solar units on the company’s U.S. stores.

The retailer aims to install up to 100 additional solar rooftop units on its stores. If the goal is reached, the project has potential to be among the 25 largest commercial rooftop solar installations in the country.

Lululemon athletica and Athleta, a subsidiary of Gap Inc., are not new concepts. But they are part of one of fashion’s hottest trends: “athleisure.”

Specializing in trendy activewear designed for the gym and beyond, athleisure concepts are finding their way into all kinds of shopping destinations — giving lululemon and Athleta increasing competition. Here’s a rundown of some other retailers currently in the game:

Macy’s is ushering in the spring promotional season by celebrating America'as vast and varied landscapes at the 2016 Macy’s Flower Show.

The show will sprout to life at five Macy’s downtown store locations nationwide, including Herald Square in New York City, Center City in Philadelphia, State Street in Chicago, Downtown Minneapolis and Union Square in San Francisco.

Customers responded favorably to holiday promotions at Pier 1 during the fourth quarter and the retailer is poised for an even better spring now that it plans a return to TV advertising.

Dick's Sporting Goods is launching an emotional omnichannel campaign as part of its sponsorship of Team USA.

The TV and digital effort tells the story of everyday sacrifices made by Olympic/Paralympic-hopeful athletes, and it prominently features five Team USA Contenders who are currently employed in Dick's stores nationwide.