Skechers becomes first brand to buy Super Bowl LIX adA Skechers commercial will be broadcast across the nation during next year’s “Big Game.” Hallmark to open immersive Christmas experience at Crown CenterHallmark is starting a new holiday tradition that leverages its wildly popular holiday movies. Gatorade launches loyalty program with direct-to-consumer access An athletic beverage, supplements and accessories brand is offering rewards for purchases across all channels. Target leans into brand love — with humor — in new marketing campaign Target Corp.'s customers served as inspiration in its newest marketing campaign. Playa Bowls expanding in new and existing markets Playa Bowls is continuing its expansion plans through a plethora of new franchise agreements. The key drivers of livestream shopping are… A new survey sheds light onto why and how consumers engage in shopping via livestream video. Amazon debuting first-ever seasonal book promotion Amazon is going back to its roots in what is becoming a very busy month for targeted sales blockbusters at the e-tail giant. Actress Kate Hudson and Rolling Stone to stream shoppable concert Kate Hudson is teaming up with a legendary music magazine to promote her new album with a livestream shopping event. Neiman Marcus takes customers to the beach — with legendary French fashion house Neiman Marcus is celebrating its newest exclusive collection with an immersive “retail-tainment” experience. PetSmart adds tattoos to loyalty program perks Members of the revamped PetSmart loyalty offering with tattoos they regret have a special limited-time benefit. Papa Johns to add 50 new stores through new agreement Papa Johns will expand its footprint in several key markets through a new agreement with one of its largest franchisees. Sephora expands cosmetics sustainability program Sephora is increasing its efforts to reduce waste associated with beauty products. First Previous 8 9 10 11 12 Next Last
