Playa Bowls expanding in new and existing markets

Playa Bowls is continuing its expansion plans through a plethora of new franchise agreements.

The superfruit bowl quick-serve chain has announced the signing of 14 multi-unit franchise commitments during the first quarter of 2024. These commitments will introduce 63 new shops in key markets, including Manhattan, Sarasota, Phoenix, Miami and more.

Playa Bowls also signed nine additional single unit franchises in the first quarter. With 20 new locations already opened since the start of the year, Playa Bowls is on track to open 75 locations and secure more than 100 franchise commitments in 2024.

"While 60% of our new franchises are signed with existing operators, we're pleased to welcome more Playa Bowls franchisees into our system to assist in the nationwide development of our brand," said Jayson Tipp, chief development officer at Playa Bowls. "The beginning of 2024 has propelled us into a strong start for the year, helping us solidify our presence in existing markets including Miami, Phoenix and Boston. We're also looking forward to introducing our brand to new territories like Houston and Cleveland.”

Playa Bowls' expansion efforts have resulted in multi-unit commitments across the following markets:

• Manhattan, N.Y. – 10 units signed by Raj Punwani
• Boerne, Texas – three united signed by Linda and Lou Crerand
• Sarasota/Tampa, Fla. – five units signed by Ethan and Jacob McGowan
• Phoenix, Ariz. – four units signed by Brad Crider
• Miami/Orlando, Fla. – five units signed by Alexandra Arguello
• Atlanta, Ga. – three units signed by Michael and Jenn O'Donnell
• West Providence, R.I. – three units signed by Erik Hamel and partners
• Waldorf, Md. – three units signed by Numaan Shah
• Hartford, Conn. – three units signed by Hanish Patel and partners
• East Providence, R.I. – three units signed by Raed Yazbeck
• Long Island, N.Y. – four units signed by Jason and Alyson Halpin
• Dallas/Fort Worth, Texas – three units signed by Anupam Reddy
• Pittsburgh, Penn., Cleveland, Ohio, and Morgantown, W. Va. – seven units signed by Ben Bennett
• Miami, Fla. – four units signed by Roxanne and Barry Vogel

“Our franchise network is rapidly expanding as owners are recognizing the success of the Playa Bowls brand and are feeling inspired to bring our delicious and nutritious menu offerings to new communities,” added Tipp. “We're excited about the momentum we've already gained so early in the year and are eager for what lies ahead."

Since its founding in 2014, Playa Bowls, where customers can find more than 40 menu items featuring fresh fruit, operates more than 225 shops systemwide in 22 states.