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Retailer Campaigns

  • Macy’s readies ‘wonderful’ post-holiday week

    New York - Macy’s knows the holiday spirit doesn’t suddenly fade on Dec. 26. The retailer is offering “Week of Wonderful,” a seven-day shopping event from Sunday, Dec. 28 through Saturday, Jan. 3.  During Macy’s ‘Week of Wonderful,’ customers will find a wide assortment of fresh products at affordable prices to usher in the New Year.   

  • It's an omnichannel holiday for CVS customers

    CVS has developed an omnichannel strategy for this holiday season that focuses on targeting customers online, on mobile and in stores.

    Consumers can follow @CVS_Extra on Twitter to learn about upcoming promotions and ways to win a variety of gift items through special contests. Additional holiday savings and tips can be found on the CVS Facebook page.

  • Marketing exec at RadioShack is out

    The person behind the retro marketing campaign at RadioShack is out.

    Jennifer Warren, chief marketing officer at RadioShack, is the latest top executive to leave the troubled electronics retailer as it tries to stave off bankruptcy. The company recently replaced its CFO for the third time this year as it reshuffled restructuring advisers.

    Warren joined RadioShack in April 2013 and was one of CEO Joe Magnacca’s first hires when he was putting together his turnaround team.

  • Amazon teams up with Ibotta on rebates

    Amazon.com is getting deeper into the cash rewards game by partnering with a rebate shopping app.

    For the first time ever, Ibotta will make it possible for anyone shopping on Amazon.com to earn cash rebates.

  • Meijer gives 213 customers free merchandise for holidays

    Grand Rapids, Mich. - Meijer made the holidays very merry for 213 unsuspecting customers recently when those shoppers received a big surprise upon checkout – their entire shopping cart filled with gifts and groceries given to them as a holiday gift.

    During the “Very Merry Meijer” event, one customer at each of the retailer's 213 stores across the Midwest was randomly selected on Dec. 13 to receive their purchases free.

  • Meijer makes holiday magic for customers

    Meijer has made the holidays a lot merrier for 213 very special customers.

    The retailer picked 213 customers at random to get a big surprise at checkout: their entire shopping cart filled with gifts and groceries was given to them as a holiday gift.

  • Best Buy helps customers to holiday finish line

    Minneapolis – Some customers are only midway through the race to finish their holiday shopping, some haven’t even left the starting line, but Best Buy is offering help to make sure they reach the finish line by Dec. 24. Best Buy Co Inc. is making thousands of products on BestBuy.com eligible for a free shipping upgrade.  

  • Survey: Many retailers fail to target new customers

    Every retailer wants to acquire new customers, but apparently not every retailer knows how to draw them in. New data from loyalty intelligence provider Colloquy and sponsored by Chase Merchant Services show that a whopping 60% of retailers admitted they don't have a good process in place for effectively targeting new customers.

    In addition, 85% of retailers are in search of ways to add value to their retail offering outside of discounts, promotions and /or loyalty programs.

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