Packaging

AUSTIN, Texas - Whole Foods Market announced that it is offering free overseas shipping of its holiday gift boxes to APO, FPO and DPO addresses.

Available only at www.wholefoodsmarket.com/giftbox, Whole Foods Market offers five different gift boxes that range from $40 to $60 each. 

NEW YORK - Pop music phenomenon Justin Bieber has launched a new line of headphones called "Justbeats by Dr. Dre" exclusively at Best Buy stores in the United States and on BestBuy.com. According to Best Buy the headphones come in Bieber's favorite purple color and are priced at SRP $199.95 for the Justbeats by Dr. Dre Solo Headphone and SRP $119.95 for the iBeats by Dr. Dre Justbeats Edition. Both versions feature ControlTalk, a technology which lets users answer a phone call while listening to music.

Chicago - According to accounting firm BDO USA, LLP, 63% of chief marketing officers at leading U.S. retailers said their 2010 holiday advertising and marketing budgets have remained flat, a continued trend from 2009 (55%) and 2008 (43%).

BDO’s survey found that 20% of CMOs cited a decrease in their holiday marketing and advertising budget, signaling some flexibility, compared with 2009 (26%) and 2008 (32%). Seventeen percent of CMOs cite an increase, only slightly less than 2009 (19%).

DALLAS - Blockbuster has announced the launch of its first national television advertising campaign in three years. For the first time since 2007, the company will promote itself on every major network and cable networks with its campaign, "Less Waiting. More Watching." The 30-second spot debuted Nov. 22 on programs like NBC's "Today" show and ABC's "Dancing with the Stars: Finale."

By Charles Nicholls, [email protected]

So what can you do during the crazy holiday season to reduce shopping cart abandonment? We thought we’d put together a holiday season checklist to help you keep your customers in the shopping cart this Christmas.

Before thinking about solutions to your shopping cart abandonment problem, it’s useful to look at the reasons why customers abandon. Based on this Forrester study, you can group the top five reasons into: