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Loyalty Marketing

  • Study: Many shoppers plan to buy gift cards this holiday

    LOUISVILLE, Ky. — Spend on prepaid gift cards is on the rise this holiday season, as a significant majority (70%) of shoppers plan to purchase gift cards this season, according to an interim holiday spending report released by Stored Value Solutions, a provider of gift cards and stored value services.   According to the report, 92% of shoppers plan to spend either the same amount or more on gift cards than they spent last year. And for the eighth straight year, gift cards have been the most desired holiday gift.

  • Study – ‘Super Saturday’ sees high Web traffic

    New York – The weekend of Dec. 20-21, which included “Super Saturday” (the last Saturday before Christmas) saw the highest daily back-to-back Internet traffic from online consumer retail shopping activity since tracking began before the Thanksgiving weekend. According to the Verizon Retail Index, average daily traffic was 119 on Saturday and 122 on Sunday.  

  • Insights: Making the In-Store Experience Count

    By Molly Glover Gallatin, Gigwalk   According to Forrester Research, U.S. e-retail sales are expected to grow from $263 billion in 2013 to $414 billion in 2018, a compound annual growth rate of 9.5%. While a fuss has been made about the increase in online spending, statistics show that more than three quarters of retail transactions are still made in-store.    

  • It's an omnichannel holiday for CVS customers

    CVS has developed an omnichannel strategy for this holiday season that focuses on targeting customers online, on mobile and in stores.

    Consumers can follow @CVS_Extra on Twitter to learn about upcoming promotions and ways to win a variety of gift items through special contests. Additional holiday savings and tips can be found on the CVS Facebook page.

  • Millennials more likely to impulse-shop

    The urge to impulse-shop during the holidays runs strong among Americans, but even stronger among a particular age group, according to a new survey.

    About 83% of Millennials admit to having made an impulse purchase in the past, according to the Chase Blueprint Holiday Impulse Purchases Survey. And when they shop online or on pay day, this urge exceeds that of all other age groups.

  • Millennials more likely to make impulse holiday purchases

    Wilmington, Del. - The urge to impulse shop during the holidays runs strong among Americans, but even stronger among Millennials. According to the Chase Blueprint Holiday Impulse Purchases Survey, 83% of Millennials admit to having made an impulse purchase in the past.   

  • Amazon offers cash rebates with Ibotta

    Seattle – Amazon.com is partnering with retail shopping app provider Ibotta Inc. to enable Amazon shoppers to receive additional cash back on a range of products purchased directly on Amazon.com.  

  • Amazon teams up with Ibotta on rebates

    Amazon.com is getting deeper into the cash rewards game by partnering with a rebate shopping app.

    For the first time ever, Ibotta will make it possible for anyone shopping on Amazon.com to earn cash rebates.

  • Meijer gives 213 customers free merchandise for holidays

    Grand Rapids, Mich. - Meijer made the holidays very merry for 213 unsuspecting customers recently when those shoppers received a big surprise upon checkout – their entire shopping cart filled with gifts and groceries given to them as a holiday gift.

    During the “Very Merry Meijer” event, one customer at each of the retailer's 213 stores across the Midwest was randomly selected on Dec. 13 to receive their purchases free.

  • Macy’s breaks Santa wish list record in promo

     
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