Events

Los Angeles -- Caruso Affiliated announced the appointment of Steven Martin to senior VP, strategic alliances & entertainment. Martin will oversee client sponsorships, large-scale entertainment events, brand activations, and new business development across Caruso Affiliated’s portfolio.  He will report to chief marketing and communications officer Judy Johnson.

Another online company has entered the physical retail space: Google has opened an in-store shop in Currys PC World, on Tottenham Court Road in London.

New York -- Yet another online company has entered the physical retail space: Google has opened an in-store shop in Currys PC World, on Tottenham Court Road in London. It is the first time the Internet giant has opened a retail space under its own name, and two additional shops are slated to open later this year, in Currys PC World’s Fulham and Thurrock locations.

The decade-old team effort between Lowe's and Habitat for Humanity was on display again this month in Las Vegas, but this time, a six-time NASCAR Sprint Cup champion joined the team as well.

Jimmie Johnson worked together with Lowe’s employee volunteers and other volunteers from Habitat for Humanity Las Vegas to raise the walls of a new home at Las Vegas Motor Speedway during the Kobalt 400 race weekend.

Saks and nine top fashion footwear designers offered their stunning interpretations of Cinderella’s slipper to generate in-store excitement at Saks’ flagship store.

New York -- New concepts remain the lifeblood of retail. Here are four currently in the works:

1. Ice hockey equipment manufacturer Bauer Hockey is throwing its puck in the retail arena. The company will open its first-ever store this summer, in the Boston suburb of Burlington, Massachusetts, followed by a second location in the fall, in the Minneapolis area.

New York – Specialty retailer Aerie, a subsidiary of American Eagle Outfitters, is capitalizing on the “selfie” craze in its newest promotion. The company has created what it calls the world's largest unretouched selfie and photo shoot as part of its #AerieREAL “Love Your Real Selfie” promotion.

Who needs Family Dollar? After a failed bid to acquire its smaller rival, Dollar General is on the move and extending its presence to three new states.